Digital Marketing Executive - SEM

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
2-4 years
Delhi NCR
Digital Marketing/Marketing
Hybrid
Full Time
Upto ₹0 - ₹0

Posted: 1 year ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

What role you will play in team: You will manage and optimize our Search Engine Marketing (SEM) campaigns.

What you will do: You'll focus on paid search advertising on platforms like Google Ads, managing budgets and tracking results.

Key responsibility:

  • Manage and optimize paid search campaigns on Google Ads and other relevant platforms.
  • Conduct keyword research and analysis to identify relevant keywords.
  • Develop and implement effective ad copy and landing pages.
  • Track campaign performance using relevant metrics (e.g., click-through rate, conversion rate, ROI).
  • Manage budgets and bidding strategies to maximize ROI.
  • Stay up-to-date with the latest SEM trends and best practices.

Required Qualification and Skills:

  • Bachelor's degree in marketing or a related field.
  • 2-4 years of experience in SEM.
  • Strong understanding of Google Ads and other paid search platforms.
  • Excellent analytical and problem-solving skills.
  • Experience with Google Analytics.
  • Strong attention to detail.

Benefits Included:

  • Competitive salary and a comprehensive benefits package.
  • Professional development opportunities and growth potential.
  • Collaborative and supportive work environment.
  • Hybrid work model available.

A Day in the Life: You'll spend your day monitoring campaigns, analyzing data, adjusting bids, and creating reports.

Skills

SEMGoogle AdsPaid Search AdvertisingKeyword ResearchCampaign OptimizationGoogle Analytics

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