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Job Description
About the Role
The Product Sales Lead – Turbo Cross Sell Business will be responsible for driving the cross-sell strategy within the Retail Banking segment. This role involves managing large-scale outbound call center operations to generate business from pre-approved customers. The incumbent will play a pivotal role in leveraging technology, data analytics, and people management to enhance customer engagement and deliver business outcomes aligned with organizational goals.
Key Responsibilities
Primary Responsibilities
- Manage outbound call centers tasked with generating cross-sell business for various banking products.
- Drive customer interest in pre-approved financial services through outsourced call centers.
- Utilize call center technology, including dialers and PRI telecom lines, to optimize business growth.
- Apply strong data analytics to improve contact rates and business conversion.
- Oversee a workforce of 1000+ outsourced/captive call center employees, ensuring effective hierarchy and vendor relationship management.
- Align strategies with monthly, quarterly, and annual business budgets.
- Manage database analytics to refine dialing strategies and improve output.
- Develop incentive-based strategies to enhance business quality, customer experience, and reduce attrition.
- Ensure adherence to call procedures to maximize effectiveness and output.
Secondary Responsibilities
- Design and implement review mechanisms at all levels to assess performance and define improvement strategies.
- Conduct periodic performance reviews to enhance delivery outcomes.
- Maintain and manage the complete hierarchy of outsourced call centers through strong relationship management.
- Approve monthly call center billing and drive cost efficiencies.
- Create performance matrices for leadership reviews.
- Resolve technical issues in daily call center operations in collaboration with internal and external stakeholders.
- Identify and address process gaps to improve sales quality.
- Ensure strong process orientation in daily business delivery.
- Facilitate workflows, processes, and procedures within the call center environment.
What We Are Looking For
Education : Graduate/Postgraduate degree in Business Administration, Marketing, or a related field.
Experience: Proven 6 years of experience in managing large-scale outbound call center operations. Strong background in retail banking and cross-sell strategies. Experience in vendor management and handling large teams. Demonstrated success in data analytics and technology-driven business growth.
Skills and Attributes
- Excellent people management and interpersonal skills.
- Strong analytical and strategic thinking capabilities.
- Proficiency in call center technologies and telecom infrastructure.
- Ability to manage budgets, ROI, and cost efficiency.
- High process orientation and attention to detail.
- Effective communication and leadership skills.
- Ability to train and mentor teams on policies, procedures, and systems.
Skills
Team BuildingTeam LeadingPersistencyViral MarketingTelesalesOutboundCommunication & InfluenceManagement EffectivenessSales Funnel ManagementContact Center ManagementCustomer Experience ManagementSales Target Tracking & ReportingDigital LiteracyData AnalysisCrm UtilizationIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
About Company
IDFC FIRST Bank, founded in 2018, is headquartered in Mumbai, Maharashtra, India and operates in Banking and Financial Services. It operates as banking under public ownership.
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