Head - Ad Sales

Job Summary:
The Head of Ad Sales will lead the overall advertising and commercial revenue strategy across print, digital, social, video, branded content, events, experiential properties, special issues, IP - led partnerships and other emerging revenue streams. The role will own revenue targets, build strategic relationships with premium brands and agencies, drive integrated 360 degree solutions, and lead the advertising sales team to achieve sustainable revenue growth while protecting the company's premium editorial positioning.
:
- Develop and execute annual and quarterly advertising revenue strategies, targets and budgets across platforms and categories.
- Drive revenue from print advertising, digital display/native advertising, social media, video, branded content, sponsored content, events, experiential properties, special issues, supplements, IP partnerships and licensing.
- Build and sell integrated 360 degree cross - platform advertising solutions rather than platform - specific offerings.
- Develop and maintain senior relationships with brands, media agencies, creative agencies and key decision - makers.
- Expand business across fashion, beauty, luxury, jewellery, watches, automobiles, travel, hospitality, technology, consumer goods and financial services.
- Luxury market experience is essential, with demonstrated revenue generation across categories such as fashion, beauty, jewellery, watches, automobiles, travel and hospitality.
- Own the complete sales cycle including prospecting, pitching, proposal development, pricing, negotiation, closure, campaign coordination, collections and post - campaign reviews.
- Identify new clients, emerging categories and partnership opportunities while increasing share of wallet from existing accounts.
- Own sales forecasting, pipeline management, budgeting, pricing, packaging and performance reporting.
- Analyse market trends, competitor activity, audience insights and campaign performance to strengthen commercial propositions.
- Collaborate closely with editorial, digital, creative, marketing and events teams to develop commercially compelling solutions while maintaining editorial integrity.
- Recruit, lead, mentor and manage the advertising sales team, establishing individual and team targets and a high - performance culture.
- Ensure effective coordination across print, digital, social, video and experiential revenue streams.
Profile Description:
- Proven experience in media advertising sales, revenue generation and commercial leadership, preferably within premium/luxury media.
- Strong track record of delivering significant advertising and media revenue against aggressive targets.

- Established relationships with leading brands, media agencies, creative agencies and senior marketing decision - makers.
- Strong experience in integrated/360 degree advertising and cross - platform solutions across print and digital media.
- Mandatory: Demonstrable luxury - market experience with successful partnerships/revenue generation in fashion, beauty, jewellery, watches, automobiles, travel or hospitality.
- Strong understanding of the premium/luxury consumer, media and advertising ecosystem.
- Excellent business development, consultative selling, negotiation and deal - closure skills.
- Strong commercial acumen with the ability to develop pricing, packaging and revenue strategies.
- Experience managing sales pipelines, revenue forecasts, budgets and performance metrics.
- Proven ability to build, lead and mentor high - performing sales teams.
- Strong stakeholder management and collaboration skills across editorial, creative, digital, marketing and events functions.
- Entrepreneurial mindset with the ability to identify new revenue streams, strategic partnerships and emerging commercial opportunities.