Copywriter

IMS Proschool is a leading EdTech company specializing in Finance & Accounting programs. With a mission to provide industry-relevant education, we empower students and professionals with skills that shape successful careers in finance, accounting, and beyond. Know more about us on www.proschoolonline.com

We are looking for a Copywriter

Someone who doesnt just write grammatically correct sentences but understands people, persuasion, storytelling and what makes someone take action.

Job Role:

Youll create communication across the entire student journey:

Copywriting

• Website & landing pages
• Digital & performance ads
• Social media campaigns
• Email & WhatsApp campaigns
• Brochures and course communication
• Headlines, hooks & CTAs

Content

• Video & YouTube scripts
• Student stories & testimonials
• Blogs and SEO content

Campaigns

• Develop campaign ideas and messaging
• Experiment with different messages and formats to improve engagement and conversions

You might be a great fit if you:

• Have 2-5 years of experience in copywriting, content, advertising, digital marketing or EdTech
• Know how to write for attention AND action
• Can make complex topics easy to understand
• Have excellent command over English and a strong sense of tone
• Understand students, fresh graduates and working professionals
• Can write everything from a punch headline to a detailed landing page
• Are comfortable researching subjects such as Finance, Accounting, Analytics and careers
• Can collaborate with designers, marketers and subject-matter experts

Experience in:

EdTech | Finance | Professional Education | B2C Marketing | Performance Marketing | Career/Course Marketing

Interested

Send your CV + portfolio ([HIDDEN TEXT]) that demonstrates your best work and tell us in a few lines:

Whats the best piece of copy youve ever written and why do you think it worked