Assistant Manager - Institutional Marketing

• Leading, mentoring, and motivating the branch CDO team through the Branch Team Lead.
• Monitoring daily lead collection from all team members to ensure targets are consistently met.
• Conducting regular team performance reviews, providing constructive feedback, and supporting skill development.
• Ensuring accountability for lead quality and conversion rates.

In the area of Institutional Marketing & Lead Generation, your tasks will involve:

• Executing branch-specific institutional marketing plans in coordination with the Branch Team Lead.
• Maintaining accurate, timely lead tracking and reporting systems.
• Identifying and developing new institutional partnerships within the branch's operational area.
• Building and maintaining relationships with local institutional decision-makers.

Regarding Campaign Execution & Brand Management, you will be responsible for:

• Planning, coordinating, and overseeing branch-level campaigns, presentations, and promotional events.
• Ensuring that brand guidelines are consistently applied in all marketing materials and activities.
• Evaluating campaign performance and optimizing strategies based on results.

You will also be expected to engage in Cross-Functional Collaboration by:

• Working closely with central creative and digital marketing teams for branch-specific content, branding, and collateral.
• Coordinating with admissions and academic teams to ensure institutional messaging is consistent and aligned.

Please note that this is a Full-time position requiring in-person work.,