Senior Content Writer

We are seeking a highly skilled Senior Content Writer to join our dynamic marketing team. The ideal candidate will have extensive experience creating compelling content for digital platforms, focusing particularly on B2B audiences, AEO/SEO strategies, and Lead Generation. The role requires a strategic thinker who can independently produce high-quality, conversion-focused content that resonates with technical and marketing stakeholders.

Responsibilities

• Create, edit, and optimize engaging content tailored to IT Services, AI, businesses.
• Produce strategic, SEO-driven content including website copy, blogs, whitepapers, ebooks, case studies, newsletters, landing pages, and email marketing campaigns.
• Collaborate closely with digital marketing strategists, SEO specialists, and web developers to ensure content aligns with strategic objectives and enhances lead generation.
• Conduct thorough research on industry-related topics to ensure accuracy, relevance, and depth.
• Utilize analytics to measure content performance, adapt strategies accordingly, and continuously improve content effectiveness.
• Ensure all content maintains brand voice consistency and adheres to best practices for clarity, accuracy, and compliance.
• Actively contribute to content strategy development, content calendars, and ideation sessions.

Qualifications

• Minimum 5 years of professional content writing experience, ideally within a B2B environment.
• Proven expertise writing about Drupal, WordPress, digital marketing, CRO, and technology topics.
• Strong understanding of SEO principles and tools (Google Analytics, keyword research, etc.).
• Exceptional writing, editing, and proofreading skills with meticulous attention to detail.
• Ability to produce engaging, persuasive, and technically accurate content tailored to a professional audience.
• Self-motivated, deadline-driven, and capable of managing multiple projects simultaneously.
• Familiarity with AI-driven content solutions and marketing automation platforms is highly advantageous.