Sr Category Marketing Lead - Dairy & Bakery, Bars & Confectionery

Department Icon Digital Marketing/Marketing
98+ Applicants
Posted: 2 months ago
15-20 years
Gurugram, Bengaluru
work from office

Posted: 2 months ago
|
Applicants: 98+
Job Description
Similar Jobs
Please verify your account first! Send OTP

Please click on the Apply to verify the status of jobs posted more than 15 days ago, as they may have expired. Similar Jobs

Job Description

Are you'ready to take your skills to the next level and make a real impact
IFF is a global leader in flavors, fragrances, food ingredients and health & biosciences, we deliver sustainable innovations that elevate everyday products.
Taste: Crafting unique, technology-enabled flavor designs that define the identity of food and beverage brands, shape trends in flavor building and fuel market success.
The role is based in Gurugram, India (Onsite role). Be part of a motivated, passionate, and open-minded team where together we can achieve greatness and make a real impact. Your potential is our inspiration.
Where you'll Make a Difference
  • Lead and inspire the Dairy & Bakery, Bars & Confectionery (BBC) category team in crafting and executing a three-year strategic growth plan, grounded in market insights, business priorities, and innovation capabilities.
  • Drive alignment and execution of the category plan across Greater Asia markets, ensuring cross-functional collaboration and accountability.
  • Champion marketing initiatives and customer engagement strategies that elevate IFF s presence and value proposition in the Dairy & Bakery segments.
  • Collaborate with Product Experience, Innovation, and Sales teams to define and prioritize regional marketing efforts and product strategies.
  • Monitor and report progress on category performance, including financial targets, pipeline development, and initiative milestones, providing strategic recommendations and corrective actions as needed.
  • Map and drive business development specific initiatives and tactics that accelerate growth.
  • Act as a senior marketing advisor to key account managers, supporting customer relationships through tailored marketing strategies and impactful storytelling.
  • Continuously gather and synthesize industry insights to inform strategic decisions and identify new growth opportunities in the Dairy & Bakery segments.
What Makes You the Right Fit
  • Bachelors or Master s degree in M arketing, Business, Food Science with relevant industry experience.
  • Minimum of 15 years of progressive experience in marketing, sales, or business development, preferably within the Dairy & Bakery space or the food ingredients industry.
  • Proven leadership capabilities with experience managing cross-functional teams and influencing stakeholders in a matrix organization.
  • Looking to get Placed? Try our Placement Guarantee Plan

    Strong strategic thinking and analytical skills, with the ability to translate insights into actionable plans.
  • Exceptional communication and presentation skills, with a track record of delivering compelling marketing content to internal and external audiences.
  • Deep understanding of the Greater Asia market landscape, with experience in China, Indonesia, India, and Southeast Asia.
  • Proficiency in English.
  • Advanced proficiency in PowerPoint and Excel.
  • Willingness to travel.
How Would You Stand Out
  • Additional language skills relevant to the region are a plus.
  • Experience in developing, executing, and measuring the impact of strategic marketing plans.
  • Familiarity with digital marketing tools and data-driven decision-making.

Skills

Analytical SkillsSalesNutritionDiversity And InclusionGrowth StrategyMarketing LeadDigital MarketingCustomer EngagementDigital MarketingMarketingStrategic Marketing

If an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.

Important dates & deadlines?

Application Deadline

29 Apr 26, 04:27 PM IST

Similar Jobs

View All
Loading...
Bag Logo
Jobaaj
Don't Miss out any Updates

Subscribe now for the latest job alerts
and never miss an update

Job Alert
Google hiring for Specific Roles Apply Now!
1 min ago
New Opportunity
Amazon is hiring freshers Apply Now!
5 min ago
Featured Jobs
Microsoft opening 50+ positions Apply Now!
10 min ago

Sr Category Marketing Lead - Dairy & Bakery, Bars & Confectionery

Share with