Social Media Strategist

Role Overview

Were looking for a Social Media Strategist Manager who will take full ownership of Invest Mango’s social media presence. You’ll plan the strategy, lead execution, manage the content team and vendors, and be accountable for results. This role suits someone who works independently and takes responsibility for outcomes, not just tasks.

Key Responsibilities

• Strategy and ownership: Build and execute the complete social media strategy across Instagram, LinkedIn, YouTube, Facebook, and X, aligned with business and lead-generation goals.
• Content planning: Create monthly content calendars, write captions and video scripts, and make sure content is posted on time.
• Team coordination: Brief and manage designers, video editors, and freelancers, and review all content before it goes live.
• Brand voice: Keep the brand tone and visual identity consistent across all platforms.
• Paid campaigns: Plan, run, and optimize paid ads on Meta and LinkedIn within budget.
• Lead generation: Work with the Sales team to turn social media engagement into qualified leads.
• Community management: Monitor comments and messages, respond quickly, and handle brand reputation.
• Analytics and reporting: Track reach, engagement, follower growth, and lead quality, and share monthly reports with management.
• Trends and competitors: Track industry trends and competitor activity, and bring in new ideas and formats.
• Compliance: Make sure finance and investment-related content is accurate and follows applicable advertising guidelines.

Requirements

• Graduate in marketing, mass communication, or a related field (or equivalent experience).
• 2-6 years of experience in social media management, content strategy, or digital marketing.
• Experience leading or coordinating a content or design team.
• Strong copywriting, storytelling, and communication skills.
• Hands-on experience with Meta Business Suite, Canva, scheduling tools, and analytics dashboards.
• Proven experience running paid social campaigns.
• Ability to work independently, meet deadlines, and take accountability for results.

Good to Have

• Experience in finance, investment, or real estate content.
• Basic video editing and reel-making skills (CapCut, Premiere Pro).
• Knowledge of SEO, email marketing, and influencer collaborations.

Interested Candidates can share their cv - 9910856882

or mail on - recruiter@investmango.com