Corporate Digital Communication (Mumbai)

• Corporate Digital Communication (Mumbai)
• Company: Ion Exchange
• Job Location: Mumbai, Maharashtra, India
• Employment Type: Full-time
• Experience Required: 5 - 7 years

The Digital Communication will drive and strengthen the organizations digital presence across corporate websites, social media platforms, and internal communication channels. The role requires a hands-on digital professional who can combine strategy with execution, ensure brand consistency across touchpoints, and enhance organic digital engagement aligned with corporate objectives.

• Key Responsibilities:
• End-to-end management of corporate and subsidiary websites, ensuring content accuracy, relevance, and alignment with brand positioning.
• Drive SEO initiatives to improve organic visibility, traffic quality, and search rankings.
• Spearhead website revamp and enhancement projects including content restructuring, UI/UX improvements, and performance optimization.
• Partner with IT teams, business stakeholders, and external agencies to ensure seamless updates and continuous improvement.
• Track and analyze website performance metrics to recommend measurable improvements.
• Develop and execute organic social media strategies to strengthen brand visibility and thought leadership.
• Manage official platforms including LinkedIn, Facebook, X (Twitter), and YouTube.
• Create structured, insight-led content calendars aligned with business priorities.
• Deliver platform-specific content that resonates with defined target audiences.
• Monitor engagement metrics and translate analytics into actionable insights.
• Identify emerging trends and recommend innovative digital initiatives.
• Develop high-quality, on-brand digital content across websites, social media, and email communications.
• Conceptualize and coordinate impactful digital assets including web banners, infographics, AVs, and visual creatives.
• Maintain consistency in messaging, tone, and visual identity across all digital platforms.
• Support digital campaigns for product launches and key corporate initiatives.
• Oversee content management for the company intranet.
• Develop and circulate engaging internal digital newsletters.
• Strengthen employee engagement through structured internal digital initiatives.
• Maintain organized digital asset repositories with structured archiving and tagging.
• Ensure strict adherence to brand guidelines and quality standards across all outputs.
• Coordinate effectively with external agencies and cross-functional teams to deliver timely digital communication support.
• Key Requirements:
• 5-7 years of experience in corporate digital communication or digital marketing roles.
• Robust understanding of SEO, content strategy, and organic social media management.
• Excellent writing and editing skills with a sharp sense of brand voice.
• Strong visual judgment and ability to guide creative development.
• Proficiency in interpreting digital analytics and driving performance improvements.
• Strong stakeholder management and execution capabilities. .