Regional Head - Ad Sales - South - Sports Management Firm

Company Overview:

It is a leading sports management and marketing company delivering impactful brand partnerships across instadia, digital, and content-driven sports ecosystems. We manage marquee IPs, sponsorship rights for premium tournaments (BCCI, ICC, ACC, etc.), and collaborate with top platforms such as JioCinema, Hotstar, and other leading broadcasters

Role Overview:

We are seeking a seasoned, revenue-driven Regional Head - Ad Sales (South) to lead and grow our advertising and sponsorship verticals across Southern India. This leadership role demands strong business acumen, deep brand and agency relationships, and a passion for monetizing sports and digital properties. You'll own revenue delivery for both instadia and digital assets, lead a high-performing team, and work cross-functionally with creative, content, and operations teams to deliver integrated brand solutions.

Key Responsibilities:

• Lead end-to-end ad sales & sponsorship strategy for Southern India, including planning, client acquisition, key account growth, and renewal management.
• Drive monetization for Instadia properties (BCCI, ICC, ACC tournaments) and digital platforms (e.g., JioCinema, Hotstar).
• Develop tailored marketing and sponsorship proposals across formats - branded content, influencer marketing, display/video ads, rewards, IP activations, etc.
• Build and nurture strong relationships with senior decision-makers at brands and media agencies across categories such as FMCG, Auto, BFSI, Gaming, Tech, and Lifestyle.
• Mentor and manage a team of sales/account managers to meet performance goals and drive team growth.
• Collaborate with internal creative, production, and content teams to bring campaigns to life.
• Track revenue KPIs, forecasting, CRM data, and campaign execution quality.
• Constantly scan market and category trends to identify new monetization opportunities and emerging brand needs in the sports & digital ecosystem.

Educational Qualifications:

• MBA/PGDM in Marketing, Media, or a related field
• Additional certifications in digital marketing or ad tech are a plus