Generative AI Content Strategist ( Short Form Content )

Company Description

JEEVMEDIA is an international influencer marketing and creator management agency founded in December 2022, focused on creator-led marketing as the future of brand growth. The agency operates at the intersection of brand strategy and digital culture, helping brands worldwide increase visibility through strategic creator partnerships, authentic storytelling, and performance-driven campaigns. JEEVMEDIA offers end-to-end influencer campaign management and manages a portfolio of exclusive international creators, providing premium brand opportunities and long-term growth support. With a strong base in the global creator economy, the company is expanding across India, building a Pan-India creator network with a particular focus on regional creators in West Bengal. JEEVMEDIA blends global expertise with deep local insight to deliver meaningful influence, measurable impact, and culturally authentic campaigns for its partners.

Role Description

The Generative AI Content Strategist (Short Form Content) is a full-time remote role responsible for planning, creating, and optimizing short-form content across social platforms using generative AI tools. This role involves developing data-informed content strategies for creator-led campaigns, drafting and refining scripts, captions, hooks, and visual prompts aligned with brand objectives and audience insights. The strategist will collaborate with internal teams and creators to translate campaign briefs into clear, engaging content frameworks, ensuring consistency in tone, messaging, and brand positioning. Daily tasks include managing content calendars, testing and iterating AI-generated assets, monitoring performance metrics, and identifying trends and best practices in short-form content. The role also requires maintaining documentation, content guidelines, and workflow processes to support efficient, scalable content production.

Qualifications

• Ability to design and implement effective content strategies, with skills in Content Strategy and Content Development.

• Experience managing content workflows and libraries, with skills in Content Management.

• Strong writing capabilities for digital channels, including Web Content Writing and general Writing.

• Proficiency using generative AI tools (e.g., for text, image, and video) to ideate and produce short-form content.

• Understanding of social media platforms (e.g., Instagram Reels, YouTube Shorts, TikTok) and creator-led marketing.

• Ability to analyze content performance data and apply insights to improve engagement and campaign outcomes.

• Excellent communication, collaboration, and time management skills in a remote, cross-cultural environment.

• Bachelors degree in Marketing, Communications, Media, or a related field, or equivalent practical experience.

• Experience working with influencers, creators, or digital agencies is an advantage.

• Comfort with fast-paced, experiment-driven environments and openness to continuous learning and upskilling.