Head Of Growth B2B HR-tech

Department Icon Digital Marketing/Marketing
Posted: 8 months ago
5-10 years
India
Digital Marketing/Marketing
work from office
Full Time

Posted: 8 months ago
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Job Description

The Role

We want someone who can build, scale, and lead acquisition on both sides of our marketplace:

  • B2C - bringing job seekers into the ecosystem
  • B2B - generating qualified inbound leads from companies hiring

Youll lead our growth team from day 1, redesign funnels, break things, fix things, run experiments, track everything, and basically treat growth like a sport.

If dashboards excite you more than brunch, read on.

What Youll Do

  • Own end-to-end acquisition for both job seekers and hiring companies
  • Build and scale omni-channel growth strategies across paid, organic, partnerships, product-led loops, and automation
  • Lead a multi-functional growth team (performance marketing, content, SEO, automation) from day 1
  • Build and optimize funnels for:
  • Job seeker activation
  • B2B inbound (MQL ? SQL ? Demo ? Revenue)
  • Run experiments weekly: landing pages, ads, onboarding flows, messaging, pricing everything is testable
  • Implement automation across acquisition, nurturing, and conversion funnels
  • Drive deep tracking & analytics (you must love data more than comfortable amounts)
  • Collaborate closely with Product, Sales, and Leadership to turn insights ? experiments ? wins
  • Build scalable playbooks for international growth
  • Reduce CAC like its your personal vendetta
  • Increase revenue, conversion rates, and growth flywheels that compound over time
  • Bring energy, speed, ownership, creativity, and a lets build big attitude every day

Your KPIs

  • CAC (Candidates)
  • CAC (Clients)
  • Inbound lead volume & quality
  • MQL ? SQL ? Demo conversion
  • Revenue growth
  • Organic traffic growth

If these scare you, this isnt your role.

If these excite you, youre our person.

Who You Are

  • 510 years in growth, performance marketing, user acquisition, or marketplace growth
  • Have built and scaled acquisition funnels in high-growth digital platforms
  • Proven experience reducing CAC, increasing revenue, and experimenting relentlessly
  • Strong understanding of B2B funnels and conversion optimization
  • Have led or trained teams in fast-paced, KPI-driven environments
  • Expert at multi-channel growth: paid, SEO, content, automation, email, social, community, partnerships
  • Obsessed with numbers, experiments, hypotheses, insights, dashboards
  • Action-oriented, fast-moving, and comfortable making decisions with imperfect data
  • Thinks like an owner. Moves like a founder.
  • Bonus: experience in marketplaces or HR-tech

Tools Youll Likely Use (examples)

  • You dont need to know all, but you should know many.
  • Zoho, HubSpot, GA4, Looker, Mixpanel
  • Meta Ads, LinkedIn Ads, Google AdsZapier, Make, Clearbit, Apollo, Lemlist, SEO tools (Ahrefs, SEMrush), Webflow, Hotjar
  • Marketing automation tools & analytics stacks

Skills

HubspotLinkedin AdsOptimizationMarketingSeo

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About Company

Jio is a telecommunications company and a subsidiary of Reliance Industries, headquartered in Mumbai, India.

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