Creative Content Writer

Department Icon Digital Marketing/Marketing
Posted: 1 week ago
1-6 years
Bengaluru(Jayanagar +1)
Digital Marketing/Marketing
work from office
Full Time
Closes 4 Jan 2027

Posted: 1 week ago
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Job Description
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Job Description

We are hiring for Communications team!


Job Title: Creative Content Writer

Location: 9th Block, Jayanagar, Bengaluru

Reports To: Executive - Head Communications

Job Type: Full time (on-site)

Years of Experience: 1 to 6 years


Website: http://www.jgi.ac.in/


About Company:

JAIN Group is a leading education provider and entrepreneurial hub, managing top institutions like Jain (Deemed-to-be University), JAIN College, and various initiatives in the fields of education, research, and innovation


Job Summary:

We are seeking a strategic and imaginative content professional with expertise in storytelling, branding and campaign strategy. This role goes beyond content writing it requires a brand custodian who can craft narratives, build emotional connections and create meaningful experiences across multiple platforms


Key Responsibilities:

Brand Storytelling & Strategy

  • Shape and articulate the brands voice, identity, and positioning through impactful narratives.
  • Develop content strategies that reinforce brand values and enhance visibility across platforms.
  • Translate organisational objectives into engaging communication campaigns that build long-term resonance.

Creative Development

  • Conceptualise and craft high-quality written, visual, and multimedia content for diverse platforms.
  • Collaborate with design and marketing teams to deliver cohesive, brand-aligned creative assets.
  • Generate fresh, innovative ideas for campaigns, promotional material, and engagement initiatives.

Campaign & Content Execution

  • Develop and implement content marketing strategies that support brand campaigns and organisational objectives.
  • Align content plans with broader campaign goals to ensure consistency, impact, and resonance.
  • Create audience-specific content tailored for digital, print, and experiential channels, ensuring it complements brand-led initiatives.
  • Support campaign effectiveness through content that drives awareness, engagement, and long-term brand affinity

Analytics & Optimisation

  • Monitor content performance through KPIs such as engagement, reach, conversions, and SEO.
  • Use insights to refine strategies, ensuring measurable impact and continuous improvement.

Collaboration & Influence

  • Work closely with senior leadership, academics, and marketing teams to align brand communication.
  • Liaise with external agencies, freelancers, and creative partners where required.
  • Act as a brand ambassador in maintaining tone, style, and storytelling standards across outputs.

Required Skills & Qualifications:

  • Minimum 1 years proven experience in brand-oriented content creation, marketing, or communications.
  • Strong expertise in strategic storytelling, branding, and campaign conceptualisation.
  • Excellent writing, editing, and creative ideation skills, with the ability to adapt tone for varied audiences.
  • Sound understanding of SEO, social media strategy, and content distribution channels.
  • Bachelors degree in Marketing, Communications, Journalism, or a related field

Preferred Skills:

  • Experience in managing brand campaigns or content strategies for established organisations.
  • Knowledge of content management systems (CMS), analytics tools, and creative software.
  • Exposure to working with cross-functional teams in education, corporate, or service sectors.
  • Ability to create multi-format content (blogs, campaigns, scripts, thought-leadership, video briefs).
  • Key Competencies:
  • Creative Visionary Able to transform concepts into compelling brand narratives.
  • Strategic Thinker – Aligns content with brand strategy and organisational goals.
  • Innovative Problem-Solver – Brings originality and fresh perspectives to content and campaigns.
  • Collaborative Partner – Works effectively across teams and builds strong stakeholder relationships.
  • Results-Oriented – Focuses on measurable outcomes and optimised content performance.
  • Adaptability & Agility – Comfortable working in dynamic, fast-paced environments.

To apply for a position at JAIN Group, please send an email containing your cover letter, updated resume to priyasri.k@jgi.ac.in and in the subject line of your email, please specify the position you are applying for.

WarmRegards,

Priyasri K

Talent Acquisition

  • Office of Human Resources
  • Whats app- 9620500113
  • Call- 8088623540

Skills

Creative WritingContent Strategy DevelopmentAI Content WriterWeb Content WritingCopywriting & EditingEnglish WritingContent Performance AnalyticsCampaign Ideation & ExecutionBrandingContent CreationContent Management SystemsMediaMarketingSeo

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