Posted: 10 hours ago
8-12 years
Mumbai,Navi Mumbai
Digital Marketing/Marketing
work from office
Full Time
Closes 13 Dec 2026
Posted: 10 hours ago
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Job Description
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Job Description
- Our Client is a top life insurer in India and is a listed company.
- They are keen on onboarding a senior brand leader with about 8-12 years of exceptional marketing skills.
- Role: Brand Manager
- Understand requirement of the stakeholders, define clear objectives, manage day to day interactions & build consensus
- Communication across
- o ATL (Above the line) - TV, print, outdoor
- o BTL (Below the line)
- o Digital
- Help develop marketing communication & collaterals across all channels
- Analyze brand positioning and consumer insights
- Shape and communicate our vision and mission
- Translate brand elements into plans and go-to-market strategies
- Manage a team of marketing people working on brand initiatives
- Lead creative development to motivate the target audience to "take action"
- Establish performance specifications, cost and price parameters, market applications and sales estimates
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets and competitors' activities
- Oversee new and ongoing marketing and advertising activities
- Monitor product distribution and consumer reactions
- Devise growth strategies
- Align the company around the brand's direction, choices and tactics
Skills
Brand ManagementMarketingBFSI MarketingAdvertisingMarketing CampaignsMarketingIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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