Senior Executive - Branding And Communication

Kabra Group
Department Icon Digital Marketing/Marketing
Posted: 3 months ago
2-5 years
India
Digital Marketing/Marketing
work from office
Full Time
Posted: 3 months ago
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Job Description

Key Responsibilities 1. Digital Marketing & Social Media
  • Manage multiple LinkedIn, Instagram, and YouTube channels for the group.
  • Plan, schedule, publish, and monitor social media content.
  • Execute campaigns focused on increasing followers, engagement, and brand awareness.
  • Coordinate with designers and in-house leaders for timely content delivery.
  • Track social media performance and prepare monthly reports with insights and recommendations.
2. Website Management
  • Coordinate website updates, including content, blogs, images, and landing pages.
  • Have working experience of Ubersuggest to implement SEO measures improving website visibility and search rankings.
  • Coordinate with website development and AMC vendors for maintenance and issue resolution.
3. Events & Exhibitions
  • Liaise with vendors for stall fabrication, branding, giveaways, printing, and event logistics.
  • Ensure marketing materials are prepared before each event.
  • Support on-site event execution whenever required.
4. Marketing Collateral & Brand Assets
  • Coordinate creation and updates of brochures, presentations, corporate profiles, sales collateral, corporate video etc.
  • Coordinate production of giveaways and promotional merchandise.
  • Support development and maintenance of brand guidelines.
5. Internal Communication, Email Marketing & Advertising
  • Coordinate email marketing campaigns.
  • Manage internal communication initiatives.
  • Ensure consistency of messaging across all communication channels.
Preferred Qualifications
  • Masters degree in Marketing, Mass Communication, Business Administration, or a related field.
  • 2 to 5 years of experience in marketing, branding, communications, or digital marketing.
  • Experience coordinating agencies, vendors, or events is preferred.
  • Experience in B2B, logistics, shipping, manufacturing, or industrial sectors will be an added advantage.

Skills

AdvertisingBrandingDigital MarketingEmail MarketingMarketing CampaignsMediaMarketingSeo

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