B2B CONTENT & DIGITAL MARKETING INTERN

Department Icon Digital Marketing/Marketing
Posted: 2 months ago
0-1 years
Chennai, Tamil Nadu
Digital Marketing/Marketing
work from office
Full Time

Posted: 2 months ago
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Job Description

Company Description Kemin Industries is a global ingredient manufacturer focused on sustainably improving the quality of life for people and animals worldwide through its products and services. The company provides more than 500 specialty ingredients that support human health, food safety, and protection of the global food supply chain across industries such as animal health, nutraceuticals, pet food, food and crop technologies, textiles, aquaculture, and animal vaccines. Serving customers in over 120 countries and operating in around 90 countries, Kemin is committed to quality, safety, and efficacy in food, feed, and health-related products. Founded in 1961, Kemin remains a privately held, family-owned company with over 3,000 employees and manufacturing facilities across Europe, Asia, Africa, and the Americas, offering global exposure and diverse learning opportunities for team members.

Role Description

Overall Function: This role supports Kemin Food Technologies Asia by creating scalable, sales‑ready content and digital assets that translate product, technical, and VOC inputs into clear commercial messaging. This role is designed as a content creator and digital enabler and not product management nor operational role.

Title: B2B Content & Digital Marketing Intern, Kemin Food Technologies Asia

Location: Chennai, India (On-Site)

Reports To: Product Manager and/or Delegated Manager, Kemin Food Technologies Asia

Major Responsibilities:

  • Develop product one-pagers, explainer presentations, and commercial visuals
  • Translate VOC insights and CTQs into clear, customer-friendly messaging
  • Adapt core content for sales and digital channels
  • Create structured, reusable content using approved templates
  • Maintain a clean and well-structured content library, including version control
  • Understand key products, segments, and value propositions
  • Review existing materials and identify gaps
  • Learn VOC, CTQ, and PIP frameworks
  • Develop approved product one-pagers and explainer slides
  • Adapt content for digital and distributor use
  • Create application / use-case stories by segment
  • Independently manage content requests within scope
  • Finalize content library structure

Success Measure

  • Content usability by Sales without explanation
  • Adoption across countries
  • Minimal rework required
  • 12-month content calendar completed before end of internship

Core Competencies and qualifications

  • Education: Graduate / final‑year student in Marketing, Business, Communications, or related discipline
  • Content Skills: Able to prepare simple slides and documents from given inputs
  • Tools: Comfortable with PowerPoint; basic knowledge of Canva; familiarity with Excel or LinkedIn content is an advantage
  • Candidates should possess strong communication, content writing, and content management skills, with the ability to create clear, concise, and engaging B2B marketing content while supporting content strategy, planning, organization, and updates across digital and commercial channels
  • Basic understanding of digital marketing concepts (SEO, social media, email marketing) and familiarity with common marketing tools or CMS platforms is an advantage.
  •  Basic Media Skills (Optional): Interest or basic exposure to simple video editing or photography using mobile tools is a plus

Decision Making & Freedom to Act: It is a hands-on position with significant autonomy, breadth, and flexibility to exceed expectations.

Working Conditions: The position will operate from a Kemin office in Chennai, India.

Skills

Digital MarketingCanvaContent StrategyEmail MarketingMediaMarketingSeo

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