Performance Marketing Specialist

What role you will play in team: You will be responsible for planning and executing performance-based marketing campaigns, driving qualified leads and optimizing campaign ROI.

What you will do: Manage PPC campaigns (Google Ads, Bing Ads), analyze data to optimize campaigns for better performance, and report on results.

Key responsibility:

• Develop and execute PPC campaigns across Google Ads and other platforms.
• Conduct keyword research and analyze search trends.
• Create and manage ad copy and landing pages.
• Track campaign performance and provide regular reports.
• Optimize campaigns based on data analysis.
• Stay up-to-date on the latest PPC trends and best practices.

Required Qualification and Skills:

• Bachelor's degree in marketing, business, or a related field.
• 2-4 years of experience in performance marketing.
• Proven experience managing PPC campaigns.
• Strong analytical and problem-solving skills.
• Proficient in using Google Ads and other PPC platforms.

Benefits Included:

• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• A dynamic and challenging work environment.
• Health insurance.
• Paid time off.

A Day in the Life: You'll spend your day managing PPC campaigns, analyzing data, optimizing bids and ad copy, creating reports, and staying current on industry trends.