Digital Marketing Manager

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As a Digital Marketing Manager, you will be responsible for developing and executing comprehensive digital marketing strategies to drive brand awareness, generate leads, and increase sales.

Key Responsibilities:

• Strategy Development:
• Develop and implement comprehensive digital marketing strategies aligned with business objectives.
• Conduct market research and competitor analysis to identify opportunities.
• Set clear goals and KPIs to measure the success of digital marketing campaigns.
• Campaign Execution:
• Plan, execute, and manage a variety of digital marketing campaigns across multiple channels.
• Optimize campaigns for maximum ROI and performance.
• Track and analyze campaign performance metrics.
• Content Creation and Management:
  
• Oversee the creation and distribution of high-quality content, including blog posts, articles, social media content, and email newsletters.
• Collaborate with content creators and designers to ensure consistent branding and messaging.
• Social Media Management:
• Manage social media channels, including Facebook, Instagram, Twitter, LinkedIn, and more.
• Engage with the target audience and build a strong online community.
• Monitor social media trends and respond to comments and messages.
• Paid Advertising:
• Manage paid advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
• Optimize ad spend and bidding strategies to maximize ROI.
• Track and analyze campaign performance to identify areas for improvement.
• Analytics and Reporting:
• Utilize analytics tools to track website traffic, user behavior, and campaign performance.
• Generate regular reports on key metrics and insights.

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  Make data-driven decisions to optimize marketing strategies.

Qualifications and Skills:

• Bachelors degree in marketing, Business Administration, or a related field.
• 2+ years of experience in digital marketing.
• Strong understanding of SEO, SEM, social media marketing, and email marketing.
• Proficiency in digital marketing tools (e.g., Google Analytics, Google Ads, social media management tools).
• Excellent analytical and problem-solving skills.
• Strong written and verbal communication skills.
• Ability to manage multiple projects and deadlines.
• Target oriented KPIs for Digital Marketing Manager as per the Job Role.

Salary

Up to ?4.2LPA

• If you are a passionate and results-oriented digital marketing professional, we encourage you to apply.