Social Media Executive (Content Creator)

• Social Media Executive (Content Creator)
• Experience: 1+ Year
• Location: Ahmedabad (On-site)
• Job Overview

We are looking for a creative and performance-driven Social Media Executive with at least 1 year of experience in managing social media platforms and executing influencer marketing campaigns. The ideal candidate should have a strong understanding of content strategy, audience engagement, and platform-specific best practices. You should be skilled at creating content that captures attention through compelling hooks, engaging storytelling, effective editing, and clear calls-to-action (CTAs) to maximize reach, engagement, and retention.

Key Responsibilities

• Manage and execute social media activities across Instagram, Facebook, LinkedIn, and TikTok.
• Plan, create, schedule, and publish engaging content aligned with the brands marketing objectives.
• Develop content strategies that leverage strong hooks, compelling body copy, effective editing, and impactful CTAs to improve audience engagement and retention.
• Handle end-to-end influencer collaborations, including scouting, outreach, negotiations, coordination, and campaign execution.
• Monitor social media performance, analyze key metrics, and provide actionable insights to optimize content performance.
• Engage with the online community by responding to comments, messages, and mentions while maintaining the brands voice.
• Stay updated with the latest social media trends, platform updates, and competitor activities to identify new growth opportunities.

Required Skills

• 1+ year of experience in social media management or digital marketing.
• Strong understanding of Instagram, Facebook, LinkedIn, and TikTok algorithms and best practices.
• Proven knowledge of content strategy, including creating compelling hooks, engaging body copy, effective editing techniques, and clear CTAs that drive audience engagement and retention.
• Experience in managing influencer marketing campaigns from planning to execution.
• Familiarity with social media analytics tools and performance reporting.
• Excellent communication, creativity, organizational, and project coordination skills.

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