Assistant Manager - PMT

Key Responsibilities

• Develop and execute marketing strategies for IVF and genomics products/services.
• Create promotional materials, product presentations, and scientific marketing content.
• Conduct market research, competitor analysis, and identify growth opportunities.
• Collaborate with sales teams to drive product awareness and revenue growth.
• Organize CMEs, webinars, conferences, and doctor engagement programs.
• Build relationships with IVF specialists, embryologists, genetic counselors, and healthcare institutions.
• Support product launches and ensure effective market penetration.
• Provide product training and marketing support to internal teams and channel partners.
• Monitor campaign performance and prepare marketing reports.
• Stay updated on advancements and trends in reproductive genetics, PGT, NIPT, carrier screening, and IVF technologies.

Required Skills

• Strong product marketing and brand management skills.
• Knowledge of IVF, reproductive genetics, genomics, or diagnostics industry.
• Excellent communication and presentation abilities.
• Ability to interpret scientific data and convert it into customer-focused marketing content.
• Strong stakeholder management and relationship-building skills.

Please share your resume on neha.r@lifecell.com