Marketing Coordinator

• Job Title: Marketing Coordinator
• Location: MIT Vishwashanti Gurukul School ,Ulwe,Navi Mumbai
• Reporting To: Head of Marketing / Principal
• Job Type: Full-time
• Job Summary:

We are looking for a Marketing Coordinator to support the school's marketing efforts through on-ground execution, event support, and community outreach. This is an active role involving fieldwork, coordination with partners, and ensuring the school's visibility in the

• community. The ideal candidate should be energetic, organized, and comfortable working both on campus and in the field.
• Key Responsibility Areas (KRAs):
• 1. Outdoor Visibility & Promotions

• Coordinate and set up outdoor branding materials like banners, hoardings, and school

kiosks.

• Arrange for flyers, standees, and branding items in nearby areas, societies, and events.
• Ensure timely placement and upkeep of all outdoor marketing materials.

2. Event Planning & Execution

• Help plan and organize school events such as exhibitions, and fairs.

Handle on-ground logistics, signage, and parent welcome areas.

• Ensure smooth coordination on event days by supporting set-up and visitor assistance.

3. Participation in External Events

• Represent the school at education fairs, mall activations, society meets, and local

exhibitions.

• Prepare event material and coordinate logistics like banners, brochures, giveaways,

and staff travel.

• Gather leads and share event feedback for follow-up.

4. Corporate & Preschool Tie-Ups

• Build and maintain relationships with nearby preschools, day care centres, and

residential societies.

• Visit corporate offices or housing societies for tie-ups and promotions.
• Support activities like school presentations, student visits, and information sessions.

5. Branding & Display Management

• Ensure all branding (within and outside the school) is neat, updated, and consistent

with school guidelines.

• Coordinate setup of display boards, reception visuals, and standees.

6. Community Outreach

• Identify and connect with local communities, influencers, and parent groups for

school awareness.

• Distribute flyers, posters, and admission information in key areas and events.

7. Basic Competitor Activity Tracking

• Visit nearby schools to observe events, banners, and marketing campaigns.
• Keep a simple record of competitor promotions, offers, and key dates.
• Share updates with the marketing/admissions team for internal planning.

8. Coordination & Admin Tasks

• Maintain stock of marketing materials.
• Coordinate with vendors, printing partners, and event service providers.
• Keep a record of activities, leads collected, and reports from events.

Requirements:

• Graduate/Post Graduate in Marketing or any related field.
• 3 years of experience in a field-based or school marketing role.
• Good communication skills (spoken and written).
• Ability to travel and work flexible hours.
• Well-organized, proactive, and comfortable with multitasking.

Benefits:

• Supportive team and collaborative environment.
• Opportunity to grow in the education sector.
• Travel allowance, PF, Health Insurance, Staff Ward Policy