Executive / Assistant Manager International Business & Sales (Lead Generation)

About The Role

We are looking for a proactive and result-oriented professional to join our International Business team. The role focuses on identifying potential buyers, generating qualified international leads, conducting market research, and supporting the sales team in expanding global business opportunities.

Key Responsibilities

• Research and identify potential international buyers, importers, distributors, and wholesalers.
• Generate qualified B2B leads through LinkedIn, trade portals, online databases, exhibitions, and other digital platforms.
• Build and maintain a strong pipeline of prospective customers across international markets.
• Conduct market research to identify new business opportunities, competitors, and emerging market trends.
• Reach out to prospects through email, LinkedIn, phone calls, and other communication channels.
• Qualify leads and schedule meetings for the International Sales team.
• Maintain and update lead databases, CRM records, and sales reports.
• Coordinate with the sales team to ensure timely follow-up and conversion of leads.
• Prepare daily, weekly, and monthly lead generation and performance reports.
• Support business development initiatives, market expansion, and customer acquisition activities.

• Graduate in Business, Commerce, Management, International Business, Marketing, or a related field.
• MBA in International Business/Marketing is preferred.

• 2–6 years of experience in International Lead Generation, Business Development, Export Sales, or International Sales.
• Experience in FMCG, Food Processing, Rice Export, Agriculture, or Manufacturing will be an added advantage.

• Strong lead generation and prospecting skills.
• Excellent English communication (written and verbal).
• Knowledge of international markets and export business.
• CRM management and sales pipeline tracking.
• Market research and competitor analysis.
• MS Excel, Word, PowerPoint, and reporting skills.
• Strong analytical, networking, and relationship-building abilities.

Key Performance Indicators (KPIs)

• Number of qualified leads generated.
• Meetings scheduled with prospective buyers.
• Lead-to-opportunity conversion rate.
• CRM data accuracy and reporting.
• New market identification and expansion.
• Support to international sales revenue growth.

Why Join Us

• Opportunity to work with a leading rice export company.
• Exposure to global markets and international business development.
• Career growth in international sales and exports.
• Dynamic, performance-driven work environment.

Skills: international business,international sales,market research,lead generation