Retail Marketing Manager

Department Icon Digital Marketing/Marketing
98+ Applicants
Posted: 1 year ago
4-6 years
Kozhikode / Calicut, Kerala
Work from Office

Posted: 1 year ago
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Applicants: 98+
Job Description
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Job Description

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Job Information
  • Industry Retail
  • Date Opened 03/04/2025
  • Salary 34000 to 45000
  • Job Type Full time
  • Work Experience 4-5 years
  • City Calicut
  • State/Province Kerala
  • Country India
  • Zip/Postal Code 673006

Duties and Responsibilities
  • Strategy Development:
Develop and implement comprehensive retail marketing strategies that align with business goals and objectives.
  • Campaign Management:
Plan, execute, and monitor marketing campaigns, including in-store promotions,events.
  • Customer Insights:
Analyze customer data and market trends to identify opportunities for growth and areas for improvement.
  • Brand Management:
Ensure consistent brand messaging across all marketing channels, including in-store, online, and external communications.
  • Budget Management:
Develop and manage the marketing budget, ensuring all campaigns are cost-effective and within budget.
  • Collaboration:
Work closely with cross-functional teams, including sales, merchandising, and store operations, to ensure marketing efforts are aligned and effectively executed.
  • Vendor Management:
Coordinate with external vendors and agencies to develop marketing materials, including advertisements, signage, and promotional items.
  • Reporting and Analysis:
Track and report on the effectiveness of marketing campaigns, using data to inform future strategies.
  • Store Support:
Provide marketing support to retail locations, including the creation of store-specific promotions and merchandising strategies.
  • Event Planning:
Plan and execute in-store events, product launches, and community outreach initiatives to drive customer engagement.
  • Compliance:
Ensure all marketing activities comply with company policies, legal regulations, and industry standards.
Requirements
Expertise and Skills
  • Proficiency in English & Hindi is mandatory
  • Strong communication skills and the ability to work collaboratively with other departments.
  • Analytical skills and experience in data analysis.
  • Excellent time management skills and the ability to manage multiple projects simultaneously.
  • Creative thinking and problem-solving skills
  • Excellent time management skills and the ability to manage multiple projects simultaneously.
  • Excellent time management skills and the ability to manage multiple projects simultaneously.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Proficiency in marketing tools and platforms.
  • Creative thinking with the ability to generate innovative marketing ideas.
  • Strong project management skills with the ability to multitask and meet deadlines.
Benefits
Provident fund
Overtime allowance
Health Insurance
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Skills

Budget ManagementEngagementProject Management

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Important dates & deadlines?

Application Deadline

13 Jun 25, 04:15 PM IST

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