Posted: 6 months ago
Posted: 6 months ago
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Job Description
Roles & Responsibilities:
- 1. Lead the marketing strategy for MMTV and develop a superior brand perception for the channels
- 2. Develop ad sales strategy of the channels and OTT platform and generate ad revenues
- 3. Manage internal and external stake holders through periodic reports, monetize on-air impact properties and track competition to guide the team
- 4. Drive extensive PR for properties and lead strategic tie ups
- 5. Provide direction to internal team and external agencies - media, creative, PR- drive synergy for a cohesive communication output.
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About Company
Malayala Manorama Company Ltd. is a private company headquartered in Kottayam and has 1001-5000 employees. It has 23 companies in its group. In the financial year 2022, the company generated a revenue of $283.5 million. Founded in 1888, Malayala Manorama Company Ltd. specializes in publishing.
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