Manager - Performance Marketing

Department Icon Digital Marketing/Marketing
Posted: 3 months ago
2-6 years
Gurgaon/Gurugram
Digital Marketing/Marketing
work from office
Full Time

Posted: 3 months ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

About EngageReel:

EngageReel makes product videos for e-commerce brands. A garment SKU goes in, a finished marketing video comes out - styled and placed the way that category sells. Behind it sits a pipeline of LLM agents: research, scripting, validation, asset matching, execution.

The Role:

This is EngageReel's first dedicated marketing hire. You will own paid acquisition for the India market end to end: Google and Meta, creative strategy, tracking, and reporting. The audience is marketing managers at brands and e-commerce companies, and video agencies that produce at scale. Your ads will be judged by people who make ads for a living. Budget is small today and grows with results. The first-year job is to find out what a signup and a demo cost, and build the case to scale.

What you will do:

  • Plan and run Google and Meta campaigns end to end - account structure, budgets, audiences, testing.
  • Own creative strategy - hooks, scripts and angles, tested every week. Creatives are AI-made, including with EngageReel itself.
  • Run both funnels - free trial signups and demo requests - and decide where the budget goes.
  • Set up and maintain tracking - GA4, Google Tag Manager, Meta pixel and Conversions API.
  • Work with the product team on landing pages and conversion improvements.
  • Share weekly performance reports and recommend what to scale and what to stop.

Who we are looking for:

  • 2+ years of hands-on paid acquisition - you personally run Meta Ads Manager and Google Ads.
  • You have owned a CAC, CPL or ROAS target, with numbers you can explain.
  • Creative involvement - ad copy, scripts or briefs you wrote, and tests you designed.
  • You use AI in your daily work. At least one AI-made ad or asset has run in a live campaign.
  • Experience acquiring business customers - SaaS, marketing tools, creative tools, or similar.
  • Based in Gurugram or willing to relocate. Full-time, in-office role.

Good to have:

  • AI Video ad experience.
  • UGC-style, motion or product video creatives.
  • You set up your own tracking without needing an engineer.
  • You have grown a channel 0 to 1.

Compensation and logistics:

25-35 LPA - Gurugram (Onsite).

Process:

  • 15 minute pre-screen with MantriAI.
  • 30 min technical round with MantriAI.
  • Interview rounds with the EngageReel / Flixstock team.
  • Final round, in person at Gurgaon.
  • Offer.

Posted by MantriAI, search partner for the company. Shortlisted applications hear from us within 48 hours.

Skills

Performance MarketingMarketingCampaign ManagementDigital MarketingSocial MediaGoogle AdsGoogle Tag ManagerMarketing

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