Associate/ Sr. Associate- Paid Search & Social (US Shift)

Greetings for the day from Vrunda B.!!

We are in search for the right resource for Associate Team Lead RPA Developer to be associated with a Global FMCG Organization.

Key Responsibility Area

• Client communication to understand their requirement and discuss campaign strategies
• In-depth understanding of conversion attribution modeling and different level of marketing funnels
• Data segmentation and analysis to take some meaningful strategic approaches into the campaigns and sharing insightswith the clients Experience working in primary Biddable platforms (Google Ads, Bing, Facebook, Snapchat, Pinterest, LinkedIn, Amazon) and able to perform daily management tasks and optimization
• Competitor & Market Analysis
• Be up to date with biddable industry trends and developments
• Monitor web analytics dashboards, reports and key reporting tools (data studio, Adverity, Nuggit, PowerBi)
• Understanding of at least one bidding platform such as Marin, Kenshoo or Doubleclick
• Troubleshooting and quality management of task allocated
• Adhere to all the process and SLA and ensure its implementation
• Creating weekly and post-campaign reports with data insights and next steps Skills
• Strong work ethic - ability to work on multiple projects at once, sometimes under pressure and tight deadlines
• Basic understanding of trafficking and ad server
• Excellent writing, math, multi-tasking, organization, and communication skills
• Desire to learn knowledge of search, social media, marketing principles, interactive media, and direct response strategies & tactics
• Excellent team management skills
• Preferably a Google ad and Facebook Blueprint Certified Professional
• Well-versed with excel, power-point Qualifications Education: Graduate/Post Graduate
• Concentration in Marketing, Finance, Digital Media, Accounting, or related field
• Comfortable working late shift (09:00 PM to 06:00 AM IST).

Interested candidate can share their CV on vrunda.birange@mappyreources.com

Regards,

Vrunda B,

Mappy Resources