Business Development Manager (BDM)

Position title

Business Development Manager (BDM)

Description

About VBlue & The Opportunity

VBlue manufactures and supplies eco-friendly Diesel Exhaust Fluid (DEF / AdBlue), built around sustainable, pre-filled packaging that improves vehicle SCR performance and reduces plastic waste. This is a ground-floor opportunity to join a fast-growing, feet-on-street launch team with clear KRAs, monthly incentives, and a defined growth roadmap.

The Territory Sales Manager will own Bangalores key B2B accounts and distributor growth for VBlues DEF range, while coaching a team of on-ground Business Development Managers (BDMs).

Key Responsibilities

• Manage, coach and drive daily productivity of assigned Business Development Managers (BDMs) across Coimbatore
• Own key B2B account acquisition – fleet owners, transporters, logistics parks, industrial SCR users and highway truck hubs
• Lead distributor identification, qualification, onboarding and credit-terms alignment across Bangalores Tier 1, 2 and 3 markets
• Run weekly territory reviews covering market intelligence, competitor price tracking and pipeline health
• Conduct monthly distributor business reviews focused on secondary sales, not just billing
• Coordinate with the team to ensure CRM is kept current and leads from retail/petrol-pump touchpoints are converted
• Support on-site product demonstrations of VBlues anti-crystallization DEF formula for fleet and industrial clients

• B2B: Fleet owners, transporters, logistics companies, industrial SCR/genset users, bus operators, OEM/dealer workshops
• B2C: BS6 diesel car/SUV owners, retail walk-in customers via petrol pumps, genset owners
• Channel: Bangalore-based distributors/stockists, petrol pump & auto-parts store networks, mechanic cooperatives

• 5-8 years in B2B/channel field sales, preferably in automotive lubricants, industrial chemicals, auto-ancillary or FMCG
• Demonstrated experience managing a field sales team (BDM/TSE) and building distributor networks
• Strong negotiation, key-account management and local market knowledge of Bangalore City & outskirts
• Comfortable with CRM/reporting tools and KRA/KPI-driven performance tracking
• Graduate in any discipline; MBA in Sales/Marketing is a plus

Fixed Monthly Salary

Performance Incentive

Allowances

Pay: 22,000.00 - 25,000.00 per month

Benefits

• Flexible schedule
• Paid sick time

Work Location: In person