Field Sales Executive - HORECA

Location: Bengaluru, Karnataka Job Type: Full-time Industry: FMCG / Food & Consumer Products Job Summary Marconix is hiring a Field Sales Executive - HORECA for a growing consumer products business in Bengaluru. The role is focused on developing new B2B business, acquiring institutional customers, generating sales, managing customer relationships and expanding product distribution across HORECA, canteens, institutional customers and other B2B accounts in Bengaluru. The ideal candidate will have experience in HORECA sales, institutional sales, FMCG sales, food service sales, business development. Key Responsibilities

• Identify and develop new B2B customers across assigned areas of Bengaluru.
• Generate leads and build a strong pipeline of HORECA, institutional and B2B customers.
• Visit prospective and existing customers as per the assigned sales plan.
• Introduce and present the companys products and product portfolio to potential customers.
• Develop business with hotels, restaurants, cafés, caterers, canteens, corporate cafeterias, institutions and other B2B customers.
• Understand customer requirements and recommend suitable products and solutions.
• Generate enquiries, negotiate commercial terms and convert prospects into customers.
• Prepare and submit quotations and follow up for order confirmation.
• Generate regular orders and achieve assigned monthly sales targets.
• Build and maintain long-term relationships with key B2B customers.
• Follow up with existing customers to generate repeat business and increase order value.
• Coordinate with internal teams for order processing, product availability and customer requirements.
• Maintain accurate customer and sales information in the CRM application.
• Update daily customer visits, leads, follow-ups, enquiries and sales activities in the CRM.
• Collect customer feedback and market intelligence.
• Monitor competitor activity, pricing and market opportunities.
• Promote new products, schemes and business initiatives to existing and prospective customers.
• Coordinate with the reporting manager on sales performance, pipeline and market development.
• Attend regular sales review meetings and submit required sales reports.

Target Customers The role will primarily focus on acquiring and developing:

• Hotels
• Restaurants
• Cafés
• Caterers
• HORECA businesses
• Corporate canteens and cafeterias
• Institutional customers
• Educational institutions
• Hospitals and healthcare institutions
• Corporate offices
• Hostels and accommodation facilities
• Other B2B customers
• Food service businesses

Candidate Requirements

• 1–4 years of experience in HORECA sales, institutional sales, FMCG sales, food service sales, field sales or business development.
• Experience selling food products, FMCG products, beverages, consumer products or related products to B2B customers will be preferred.
• Experience dealing with hotels, restaurants, cafés, caterers, canteens or institutional buyers will be an advantage.
• Strong communication, presentation and negotiation skills.
• Ability to identify prospects, generate leads and convert them into customers.
• Comfortable with daily field visits and customer meetings.
• Target-oriented and self-motivated.
• Good follow-up and customer relationship management skills.
• Basic understanding of CRM/mobile sales applications.
• Willingness to travel across Bengaluru for customer meetings.
• Kannada communication skills will be an advantage.
• Two-wheeler and valid driving licence preferred.

Compensation Salary: 20,000 – 25,000 per monthAdditional Benefits:

• Travel allowance
• Performance-based sales incentives
• Structured incentive plan linked to sales and business performance

What We Are Looking For We are looking for a proactive B2B sales professional who is comfortable meeting customers, developing new business and converting sales opportunities. Candidates who already have relationships or sales experience within HORECA, institutional sales, food service, FMCG or B2B markets will be preferred. The successful candidate should be comfortable with prospecting, cold calling, customer visits, follow-ups, negotiations, order conversion and achieving monthly sales targets. The candidate will be required to travel across Bengaluru for customer meetings and business development activities. Pay: 20,000.00 - 25,000.00 per month Benefits:

• Flexible schedule
• Health insurance
• Paid sick time

Experience

• Field sales: 3 years (Required)
• HORECA sales: 2 years (Required)
• FMCG Sales: 3 years (Required)
• Food Service Sales: 3 years (Required)

Work Location: In person