Qualitative Researcher

Key Responsibilities:

Proposal Development & RFQ Management

• Understand client RFQs and project briefs.
• Attend client briefing calls/meetings.
• Brief internal teams and vendors on project requirements.
• Develop research proposals, including study objectives, methodology, research design, sampling plan, timelines, and costing.

Fieldwork Preparation & Project Management

• Prepare fieldwork materials such as brief notes, questionnaires, budgets, and interviewer instructions.
• Conduct field briefings after understanding the study objectives.
• Plan and monitor project timelines, quotas, budgets, and deliverables.
• Manage qualitative and quantitative projects, including FGDs, IDIs, CATI, CAPI, and CLTs.
• Conduct and manage mystery shopping assignments through telephone calls.
• Coordinate project closure and invoice processing.

Client Servicing

• Manage day-to-day communication with clients.
• Attend client meetings and prepare Minutes of Meeting (MoMs).
• Address client queries and provide regular project updates.

Requirements

• Graduate in any discipline (Marketing/Business preferred).
• 2-5 years of experience in market research, preferably in traditional/offline research.
• Experience in project coordination, fieldwork management, or mystery shopping would be an advantage.
• Strong communication, coordination, and project management skills.
• Proficiency in MS Excel, Word, and PowerPoint.