Assistant Manager - Hubspot

ROLE PURPOSE:

We are looking for a highly process-oriented HubSpot Specialist to own and optimize the organizations end-to-end CRM ecosystem across Sales, Marketing, Customer Success, and Operations.

This role requires hands-on expertise in HubSpot administration, automation architecture, sales process optimization, marketing operations, CRM governance, reporting infrastructure, and cross-functional workflow management. The ideal candidate should be capable of independently managing a complex multi-team HubSpot environment while driving operational efficiency, process standardization, and CRM adoption.

KEY RESPONSIBILITIES:

1. Own the administration and optimization of HubSpot CRM including pipelines, workflows, lifecycle architecture, automation logic, permissions, and reporting structures.
2. Design and manage scalable workflow automation for lead routing, deal management, customer engagement, task automation, SLA tracking, notifications, and operational processes.
3. Build and maintain advanced dashboards, KPI tracking systems, and operational reporting for leadership visibility and pipeline governance.
4. Manage CRM data governance including segmentation strategy, deduplication frameworks, enrichment, standardization, and large-scale data operations.
5. Execute and optimize email automation, lead nurturing, outbound sequences, and customer engagement workflows.
6. Coordinate and maintain integrations between HubSpot and external platforms including automation, communication, and data systems.
7. Partner with Sales, Marketing, and Operations teams to streamline business processes, improve CRM adoption, and enhance reporting accuracy.
8. Create SOPs, operational frameworks, training materials, and user enablement processes for scalable CRM usage.
9. Troubleshoot workflow dependencies, automation issues, reporting inconsistencies, and process bottlenecks across the CRM ecosystem.
10. Continuously identify opportunities to improve operational efficiency through automation, system refinement, and process optimization.

REQUIRED SKILLS:

• 3+ years of hands-on experience in HubSpot CRM Administration, Revenue Operations, Sales Operations, or Marketing Operations.
• Experience supporting both B2B and D2C operational workflows.
• Strong expertise in:
• -Workflow Architecture
• -Sales Pipeline Management
• -Marketing Automation
• -CRM Data Governance
• -Dashboarding & Analytics
• -Operational Reporting
• -Lifecycle & Lead Management
• Experience managing multi-functional CRM environments with high workflow and automation dependency.
• Strong understanding of RevOps processes, CRM governance, and cross-functional operational alignment.
• Experience with integration and automation platforms such as Make.com, Zapier, Apollo.io, Slack integrations, or similar tools.
• Ability to independently manage complex CRM processes with minimal supervision.
• Strong analytical, troubleshooting, documentation, and stakeholder management skills.