Business Development Executive

– Business Development Executive (EdTech)

Role Overview

Key Responsibilities

1. Identify and connect with colleges, placement cells, and educational institutions to generate business opportunities.
2. Conduct college visits, student interactions, and promotional presentations to promote training programmes.
3. Build and maintain relationships with college management, faculty, and placement officers.
4. Plan and execute BTL marketing activities, including campus promotions, local campaigns, seminars, and student engagement activities.
5. Drive walk-ins and generate student enquiries for Chennai and Hyderabad centres.
6. Generate leads through field visits, networking, referrals, and local promotional activities.
7. Follow up with prospective students and convert enquiries into registrations and enrolments.
8. Coordinate with centre teams to plan and execute student acquisition activities.
9. Achieve assigned lead generation, walk-in, enrolment, and business development targets.
10. Maintain daily activity reports and provide regular updates on leads, walk-ins, and conversions.

Required Skills & Qualifications

• Minimum 1 year of experience in Business Development, Sales, Field Marketing, or the Education/Training industry.
• Experience in college outreach, institutional sales, or student engagement is preferred.
• Fluency in Kannada / Telugu / Tamil with good communication skills.
• Strong interpersonal, negotiation, and convincing skills.
• Ability to generate leads, drive walk-ins, and convert prospects into enrolments.
• Willingness to travel and undertake field activities.
• Target-oriented, self-motivated, and proactive approach.

Preferred Candidate Profile

• Candidates with existing college connections and institutional networks.
• Experience in BTL activities, campus promotions, and field-level marketing.
• Experience in student counselling, lead generation, and enrolment conversion.
• Ability to independently manage outreach and promotional activities for training centres.