Digital Marketing Associate - Social Media

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
0-1 years
Kolkata
Digital Marketing/Marketing
Work From Office
Full Time
Upto ₹0 - ₹0

Posted: 1 year ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

What role you will play in team: You'll join a dynamic team focusing on social media engagement and growth. You will be responsible for executing the social media strategy developed by the marketing team, ensuring consistent brand messaging and engagement.

What you will do: You'll create engaging social media content, run contests, manage community interactions, and analyze results to continually improve our performance.

Key responsibility:

  • Create compelling social media content across multiple platforms, including Instagram, Facebook, and potentially TikTok.
  • Schedule and publish content according to a pre-defined calendar.
  • Engage with followers, respond to comments, and foster online community.
  • Run contests and promotions to boost engagement.
  • Analyze social media metrics (reach, engagement, etc.) and provide reports.
  • Identify and suggest new social media trends.
  • Collaborate with the marketing team to align social media with overall campaigns.

Required Qualification and Skills:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 0-1 year of experience in social media marketing (Entry-level candidates encouraged to apply).
  • Strong understanding of various social media platforms.
  • Excellent writing and communication skills.
  • Proficient in using social media management tools (e.g., Hootsuite, Buffer).
  • Basic understanding of social media analytics.

Benefits Included:

  • Competitive salary and benefits package.
  • Opportunity to learn and grow within a rapidly growing company.
  • Exposure to various aspects of digital marketing.
  • A fun and creative work environment.

A Day in the Life: A typical day will involve creating social media content, scheduling posts, interacting with followers, and analyzing performance data.

Skills

Social Media MarketingContent CreationSocial Media ManagementCommunity EngagementSocial Media AnalyticsHootsuiteBuffer

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