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Job Description
We are seeking a dynamic Marketing Manager to join our in-house marketing team to drive and execute marketing strategies in high-demand technology domains including networks, cloud, data centers, cybersecurity, digital workplace, AI, and automation. This role demands a strong background in B2B IT marketing, with a proven ability to execute go-to-market strategies, drive demand generation, and enable field readiness. The ideal candidate is a highly collaborative marketer who thrives in a dynamic and fast-paced environment.
Key Responsibilities:
-Develop Services and Solutions Marketing Strateg
- yCraft comprehensive marketing plans for IT solutions and services aligned with business goals
- .Conduct market and customer research to inform positioning and messaging strategies
.Define and Execute GTM campaign
- sCollaborate with sales, delivery, and tech leadership teams to ensure alignment and execution of GTM initiatives
.Develop Market Readiness Kit
- sCreate marketing assets such as pitch decks, case studies, battle cards, and FAQs
- .Ensure cross-functional teams are equipped with messaging, positioning, and sales assets ahead of customer engagements
.Enable Demand Generatio
- nPartner with corporate marketing and inside sales teams to plan and execute lead generation campaigns
- .Analyze campaign performance and optimize for higher conversion and ROI
.Elevate Our Competitive Position Among Stakeholder
- sDevelop competitive intelligence assets and differentiation strategies
- .Position the company as a thought leader through content, webinars, and strategic partnerships
.Drive Marketing Operations Excellenc
- eImplement metrics-driven marketing processes for better performance tracking and optimization
- .Adjust strategies and tactics based on campaign performance and stakeholder feedback
.
Qualifications & Skills
:-Educational Backgroun
- d:Masters degree in Marketing, Business Administration, or related field. A degree from a premium institute is highly preferre
- d.Bachelors degree in Engineering from a reputed institut
e.Experienc
- e:5+ years of experience in marketing roles, with a focus on IT infrastructure, specifically in domains like cybersecurity, cloud computing, networking, service management, and digital workspace solution
- s.Prior experience working in B2B tech marketing, especially in IT infrastructure-related companies or agencies, is require
d.Skill
- s:Strong understanding of IT infrastructure, cybersecurity, networking, cloud services, and service managemen
- t.Expertise in digital marketing, including SEO, SEM, email marketing, social media, and lead generation tactic
- s.Excellent written and verbal communication skills, with an ability to translate technical concepts into clear, compelling conten
- t.Strong analytical skills to evaluate the success of campaigns and make data-driven decision
s.Personality & Trait
- s:A proactive self-starter who thrives in a fast-paced, ever-evolving environmen
- t.Strong leadership qualities and the ability to work cross-functionally with teams including sales, product, and senior leadershi
- p.Ability to manage multiple projects simultaneously and deliver results within deadline
Skills
Digital MarketingCampaign PerformanceEmail MarketingMediaOptimizationMarketingSeoMarketing ManagerIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
About Company
Microland careers offer an exciting opportunity to be part of a leading global technology company that specializes in making digital happen at scale. With a focus on accelerating the digital transformation journeys of businesses around the world, Microland leverages cutting-edge technologies and solutions in cloud computing, cybersecurity, network, digital workplace, and industrial IoT. Joining the Microland team means being at the forefront of innovation, where you can contribute to delivering impactful digital experiences and drive meaningful change across industries. Microland fosters a culture of learning, diversity, and inclusion, encouraging its employees to grow professionally and personally. A career at Microland is not just about technology; it's about making a difference in the digital world, creating value for clients, and shaping the future of digital landscapes.
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