Executive / Senior Executive - Content Writer

MIT World Peace University (MIT WPU)
Department Icon Digital Marketing/Marketing
Posted: 11 months ago
2-6 years
Pune(Kothrud)
Digital Marketing/Marketing
work from office
Full Time
Posted: 11 months ago
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Job Description

  • MIT WPU
  • and Person Specifications
  • 1. Job Details
  • Job Title
  • Executive / Sr. Executive - Content Writer
  • Branding & Communications
  • MIT-WPU, Pune
  • Department
  • Location
  • Reporting to
  • Manager- Branding
  • 2. Job Purpose
  • Write content for social media posts, product/service descriptions, website copy, and campaign
  • copy (Content for Email, SMS, Social Media, article, blog to mention).
  • 3. Key Accountability
  • Strategic - Support in execution of marketing department strategies
  • Operational
  • Develop compelling thought-leadership content for the founder & President of Organization.
  • Bring his thought-leadership vision to life through content that focuses on his journey,
  • milestone, Events and themes.
  • Generate content ideas/themes/topics in alignment with social media presence.
  • Create and manage the social media calendar effectively.
  • Write content for social media posts, product/service descriptions, website copy, and
  • campaign copy (Content for Email, SMS, Social Media, article, blog to mention).
  • Analyze content marketing strategies of competitors/ relevant third-party websites and pitch
  • suitable article ideas
  • To maintain social media pages of Organization, Content / blog writing, Creative Writing
  • SMO, Crisis Communication, Online Reputation Management, Influencer marketing
  • Research Development
  • Research and gathering useful information and writing relevant content as per the style,
  • tone, and company requirements.
  • Financial and Budget - Ensure budget pertaining to your areas of function is utilized, optimized
  • and tracked
  • Collaborations Within the university functions
  • Academic
  • Staying abreast of developments in the areas of content writing
  • External Representation
  • As and when required and essential in the role
  • 4. Person Specification
  • Substantial Technical and Leadership experience
  • Ability to get the work done by taking initiative and reasonable aggressive approach.
  • External Relations and Corporate engagement
  • Extend support whenever required in maintaining the external relations and corporate
  • engagements
  • Personal attributes and style
  • Excellent Writing, Spelling, and understanding of grammar are essential to the role -
  • ability to write in a variety of formats and styles for multiple audiences.
  • The Content Writer should understand audience and what motivates them online. A flair
  • for writing with an understanding of what works on the internet, Social Media.
  • You should be able to adapt to the fast-paced work culture.
  • Dynamic abilities to work in a team
  • Accurate content will be produced under tight deadlines.
  • Ability to think outside of the box when problem-solving
  • Ability to clearly communicate to the tech-savvy as well as in lay man's terms,
  • interchangeably
  • Minimum Qualification & Experience
  • A bachelor's degree in any domain.
  • -
  • -
  • 3-4 yrs of experience in the desired domain (education sector)
  • Applicant should have a flair for writing.
  • Impeccable English writing skills along with a strong command on grammar and
  • punctuation.
  • Should have knowledge of SEO, use of keyword in Title, Heading, Sub-Heading, and
  • Contents. Knowledge of writing Meta-Title and Meta-Description.
  • 5. Communication & Working Relationship
  • Internal
  • External
  • Schools
  • Professional academic networks and
  • Functions
  • Departments
  • societies
  • Corporates

Skills

BrochuresCampaignsBlog WritingContent WritingArticle WritingContent CreationCreative WritingNewslettersSeo

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