Marketing Executive

Dear Candidate,

We are looking for a Marketing Executive in our company and find the JD below

JD:

• Generate qualified leads through multiple sources including trade portals, digital campaigns, expos and industry publications.

• Forward generated leads to the database executive for classification and record maintenance, Coordinate regularly with the pre-sales team to track lead progress, feedback, and conversion status .

• Plan and execute email and WhatsApp marketing campaigns for digital and commercial printing product lines

• Create engaging social media content including product posts, videos, and festive greetings for company pages, also Develop and manage promotional videos such as product demos, customer testimonials, and installation highlights for YouTube and other social platforms

• Run and optimize social media advertisements to boost engagement, visibility, and lead generation.

• Conceptualize and develop brochures, product leaflets, diaries, carry bags, and sample kits for marketing and sales support. Also Prepare sample kits for the sales team, expo galleries, and experience centers.

• Maintain and update the company website by adding/removing product pages, uploading press releases, blogs, and expo information. Upload and update product listings, descriptions, and media on trade portals like IndiaMART and TradeIndia to maximize visibility

• Publish new installations, success stories, and announcements in leading print and trade media such as PrintWeek, Indian Printer & Publisher, etc. Coordinate with external agencies for press releases and content distribution

• Coordinate with vendors for branding activities like glow sign board installation and wall branding at customer sites. Work with the accounts team to finalize vendor invoices and ensure timely processing

• Event & Expo Marketing: Plan campaign strategy, booth design, and visitor invitations, Manage sample kits, product collaterals, and on-ground brand presence. After show, Execute PR coverage, send thank-you mailers, and consolidate leads for follow-up.

Location- Pattaravakkam, Ambattur , Chennai and Delhi

Salary- depend on interview performance

Languages known- English, Tamil, Hindi

Website- www.monotech.in