Head Of Growth

About MTechZilla
MTechZilla is a web, mobile, AI, and cloud app development agency based in India, serving as the offshore engineering partner for US and EU companies. We work with US and EU engineering teams through three flexible engagement models - staff augmentation, team augmentation, and software development outsourcing. Our clients are CTOs, VPs of Engineering, and Directors of Engineering at 50–500-employee tech companies.
Were growing fast and now hiring our first Head of Growth to build our pipeline engine from the ground up and make demand generation a primary growth driver alongside founder-led sales.
The Role
This is a hands-on growth role focused on building real pipeline, not just brand visibility. Your core mandate is simple: consistently bring in qualified discovery calls with CTOs, VPs of Engineering, and Directors of Engineering at our target accounts - and grow that number meaningfully over your first few quarters.
Youll do this two ways, and you need to be good at both:

• Build the compounding engine - set the direction for SEO, AEO/AI search, content, and brand so we become discoverable and credible to buyers over time.
  
• Drive demand now - through targeted outreach, partnerships, events, and relationship-building that bring qualified conversations in this quarter.
  

Youll work directly with the founder, guide our existing SEO Specialist and Social Media Specialist toward pipeline-focused execution, and personally drive the highest-leverage channels yourself - including relationship and presence-building that goes beyond our website and digital channels alone. You build and qualify the pipeline; the founder closes - your job is to fill it and make it predictable.
Key Responsibilities

• Build and own the pipeline. Youre accountable for a growing, predictable flow of qualified conversations with the right buyers. Youll work closely with the founder to learn whats working and double down on it.
  
• Set the direction for our compounding channels. Guide our SEO and Social specialists so content and visibility are tied to real buyer interest, not traffic or impressions - and own our AEO / AI-search direction so MTechZilla shows up when buyers ask ChatGPT, Claude, Perplexity, and Google AI Overviews for partners like us. This is the engine that makes the pipeline cheaper and more predictable over time.
  
• Go beyond digital to build real relationships. Represent MTechZilla at relevant industry events and communities, build genuine connections with people who influence staffing decisions (recruiters, fractional CTOs, operators), and create opportunities - small roundtable, panels - where trust builds naturally.
  
• Run targeted outreach. Identify the right accounts and reach out with context that actually resonates, rather than generic messaging at scale.
  
• Build partnerships and strengthen credibility. Develop co-marketing and referral relationships with complementary agencies and service providers who serve similar clients, set up a referral motion with existing clients, and grow our presence on platforms like Clutch through reviews and case studies.
  
• Build the founders presence and credibility. Get the founder onto relevant podcasts, panels, and advisor conversations, and run occasional webinars on topics our buyers genuinely care about - all aimed at building real trust, not just visibility.
  
• Help the founder close more effectively. Build simple, sharp sales materials (case studies, one-pagers, comparison guides) that make our value easy to explain on a call, and set up a basic nurture flow so promising-but-not-ready conversations dont go cold.
  
• Run lean paid where it pays. Plan and run focused paid campaigns on LinkedIn, Google, and Clutch/B2B directories where they generate qualified leads - start small, prove ROI, scale what works.
  
• Keep it simple and measurable. Use lightweight tools (GA4, GSC, a CRM) to track marketing-sourced pipeline - not just activity - so we always know which channels are actually producing qualified calls, and help shape what we build or hire next as we grow.
  

What Success Looks Like

• First 30-60 days: settle in, audit whats already working, keep leads flowing, and form a clear point of view on where to double down - then get the first outreach, partnership, and engine plays live.
  
• By 90 days: your first qualified discovery calls landing through a mix of outreach and relationship-building, with honest, useful insight on whats resonating with our ICP.
  
• By 6 months: a repeatable motion producing a meaningful, growing number of qualified discovery calls per month - from both the compounding engine and active demand - with clean attribution showing where they came from and a plan to scale it.
  

Requirements
Must Have:

• 5-10 years in B2B marketing or growth, with direct, hands-on experience generating pipeline - not just managing teams that do
  
• B2B experience selling to US/EU technical buyers - IT services, software development, staff augmentation, offshore development, or B2B SaaS targeting technical buyers. Experience outside B2B tech services will not be considered
  
• A track record that combines digital channels with real-world relationship building - events, partnerships, community, referral networks
  
• Comfortable personally running outreach and partnership conversations, not just directing others
  
• Has helped build a predictable pipeline from the ground up, and can walk through how - the funnel math, the channels, and what actually worked.
  
• Can set credible direction for SEO, AEO/AI search, and content (your specialists execute; you steer toward pipeline)
  
• Strong, clear writing and speaking in US business English
  
• Comfortable owning a number and discussing progress openly with leadership
  
• Working familiarity with GA4, GSC, and a CRM
  
• Open to travel for relevant events and conferences, and to working across US/EU time zones.
  

Strong Plus:

• Prior growth/marketing role at an Indian IT services, software development, or staffing company selling to US/EU clients
  
• Experience specifically in staff augmentation or IT staffing
  
• Existing relationships with fractional CTOs, engineering recruiters, or VC operating partners
  
• Has organised or run small-group industry roundtable/dinners
  
• Hands-on AEO/GEO - has gotten brands cited in ChatGPT/Perplexity/AI Overviews
  
• Built a clutch or directory presence from scratch
  
• Ran a founder LinkedIn or thought-leadership program that produced real pipeline
  
• Comfortable engaging strategically on Reddit/niche communities for B2B
  
• Experience with outbound tooling and cold outreach at small scale; basic paid (Google/LinkedIn Ads).
  

Mindset:

• Bias to action - prefers testing real outreach or building real connections over long planning cycles
  
• Comfortable moving between different kinds of work - a cold outreach message, a conference conversation, a LinkedIn post, an SEO brief - without favouring only whats easiest
  
• Owns outcomes - doesnt separate marketings job from sales job
  
• Pipeline over impressions - every channel justified by qualified conversations
  
• Plays the long game and ships weekly - patient on SEO/AEO/brand, impatient on getting demand moving now
  
• Enjoys building from the ground up and shaping what it becomes
  

Benefits
Why Join MTechZilla

• Direct access to founder - no corporate layers, real conversations

• Full ownership of marketing function and team - your strategy, your decisions

• Real budget to work with and grow

• Foundational hire - multi-year runway, scale your team as the function grows.

• Performance-based growth - your results directly impact company revenue and your trajectory.