Head Brand Strategy And Marketing

Role Overview

We are looking for a visionary, hands-on Head of Brand & Marketing Communications to serve as the brand custodian for the Narayan Bhargava Group. Working closely with the Founders and leadership team, you will lead an established team of 810 marketing professionals to build brand awareness, drive B2B lead generation, lead PR & CSR communications, and execute end-to-end digital and content strategies across all group entities.

Key Responsibilities

• Brand Stewardship & Founder Branding: Serve as the ultimate brand custodian across group entities, ensuring unified brand identity, tone, and positioning. Partner directly with Founders to drive executive thought leadership, CSR communications, and leadership visibility.
• Integrated Campaigns & Lead Generation: Plan and execute multi-channel B2B marketing campaigns to generate qualified leads and increase market presence across target industries.
• Content, Digital & Organic Growth: Oversee SEO, content marketing, and organic acquisition strategies. Lead digital campaign calendars across social platforms (LinkedIn, Meta, YouTube) to keep audience engagement high and aligned with group values.
• PR & Corporate Communications: Manage public relations, external media outreach, crisis communications, and corporate messaging to maintain strong brand equity and public trust.
• Internal Communications & Employer Branding: Partner closely with the Group HR Head to design and execute employee engagement campaigns, town halls, quarterly newsletters, core values alignment, and employer branding initiatives that foster a unified culture across all business entities.
• Team Leadership & Performance: Lead, mentor, and grow a 810 member multidisciplinary marketing team. Define marketing KPIs, track ROI, and optimize performance across campaign touchpoints.

Requirements & Competencies

• Experience: 8 to 10 years of experience leading brand, marketing, and communication strategy, preferably with background leading brand/communication functions within an agency or managing B2B/enterprise brands.
• Leadership: Proven track record of managing and nurturing high-performing teams (810 members). Identify & manage agencies.
• Strategic Storytelling: Ability to translate complex B2B services into compelling corporate narratives and customer-facing campaigns.
• Digital & Performance Acumen: Expertise across organic acquisition, content strategy, social media campaigns, SEO, and performance tracking.