Navabharat - Product Manager

About the Company

A leading media group engaged in print and digital media, publishing newspapers, running digital portals and apps, and expanding into sectors such as real estate, infrastructure, and healthcare.

Role Overview

We are looking for a dynamic Product Manager to lead the development and management of digital and media products. The role involves overseeing the entire product lifecycle, from strategy and planning to execution and launch, ensuring alignment with business objectives and market trends.

Key Responsibilities (KRAs)

• Drive execution of product lifecycle including research, competitor analysis, planning, positioning, and product launches.
• Define and document product strategy, including business cases, technical requirements, and ROI.
• Set clear product goals for digital media products such as apps, websites, and platforms.
• Manage product roadmaps, timelines, and feature prioritization.
• Collaborate with cross-functional teams including editorial, tech, design, and marketing.
• Conduct market and user research to identify trends and opportunities.
• Optimize products for user experience, SEO, and digital growth.
• Ensure timely delivery of product features within budget and quality standards.
• Monitor product performance metrics and implement improvement strategies.

Required Skillsets

• Strong project management and organizational skills.
• Knowledge of SEO, SEM, and social media platforms.
• Familiarity with online advertising, digital marketing, and analytics tools.
• Ability to translate business needs into product requirements.
• Tech awareness with understanding of digital platforms and emerging media trends.
• Strong analytical and problem-solving abilities.
• Excellent communication, presentation, and stakeholder management skills.
• Bachelors/Masters degree in Business, Media, Marketing, or a related field.
• Prior experience in the media industry is mandatory.