Senior Marketing Executive

Job Title: Senior Marketing Executive (B2B)
Location: Kolkata / Hyderabad / Noida / Bangalore / Gandhinagar
Shift / Working Hours: UK Shift / 4 pm to 1 am
Employment Type: Full-time, WFO
Company Overview
Sarder Inc. is a global family of innovative companies united by a bold vision — to educate and certify over one billion people worldwide. We are redefining lifelong learning through a diverse portfolio that spans corporate training, AI certifications, eLearning, proctoring solutions, and thought-leadership media.
Our ecosystem includes NetCom Learning, NetCom+, AI Certs, AI Labs 365, Adoptify AI, and Sarder TV, each contributing to our mission of shaping a future-ready workforce in an AI-driven world. With a strong culture of innovation and continuous learning, Sarder Inc. empowers individuals and organizations to upskill, stay relevant, and thrive in a rapidly evolving digital era.
About The Role
We are looking for a results-driven Senior Marketing Executive with strong B2B performance marketing experience to plan, execute, and optimize multi-channel campaigns. The ideal candidate will bring hands-on expertise in paid media, ABM, retargeting, email marketing, landing page optimization, and event marketing, with a data-first mindset to drive qualified leads and ROI.
What You Will Do

• Plan and execute B2B performance marketing campaigns across paid, social, and display channels.
• Optimize campaigns using data insights to improve conversions, CPL, CAC, and ROI.
• Manage ABM and retargeting initiatives to nurture and convert leads.
• Create and optimize landing pages to boost campaign performance.
• Run email marketing and automation campaigns for lead nurturing.
• Develop marketing collateral and support content initiatives.
• Plan and execute webinars, conferences, and industry events.
• Track performance and share regular reports with stakeholders.
  

What We Are Looking For

• Strong analytical mindset with a data-driven approach.
• Excellent communication, collaboration, and project management skills.

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• Ability to manage multiple campaigns and stakeholders simultaneously.
• Passion for performance marketing, lead generation, and growth.
  

Education & Experience

• 3–5 years of experience in B2B marketing, preferably in performance marketing roles.
• Hands-on experience with LinkedIn Ads, Google Ads, and Meta Ads.
• Proven experience in ABM campaigns and retargeting strategies.
• Experience with landing page optimization, analytics, and email campaigns.
  

Why Join NetCom Learning
Opportunity to work with industry-leading experts and cutting-edge technologies.
Collaborative and inclusive work culture.
Continuous learning and career growth opportunities.
If you are passionate about driving impactful marketing campaigns and contributing to a fast-growing global organization, we would love to hear from you!