Digital Marketing Manager

We are looking for an accomplished Digital Marketing Professional with deep expertise in managing and executing marketing strategies tailored to the B2B landscape.

Were on the lookout for someone who not only has a proven track record of managing marketing platforms and Martech tools but also thrives on seeing campaigns through from start to finish. If youre someone who loves diving into data to measure and optimize ROI, wed love to hear from you.

This role requires expertise in running Account-Based Marketing (ABM) campaigns and managing a team, with a primary focus on driving inbound marketing qualified leads (MQLs).

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies tailored to B2B audiences.
• Oversee end-to-end campaign management, from planning and execution to analysis and optimization.
• Design and implement ABM strategies to target high-value accounts, ensuring alignment with sales objectives.
• Collaborate with sales teams to identify target accounts and develop personalized marketing initiatives.
• Leverage marketing technology tools and platforms to enhance campaign effectiveness and streamline processes.
• Stay updated on the latest martech trends and tools, recommending solutions to improve marketing performance.
• Drive inbound marketing efforts to generate marketing qualified leads (MQLs) through various digital channels.
• Oversee the creation of compelling content that resonates with target audiences and supports lead generation efforts.
• Conduct market research to identify trends, customer needs, and competitive landscape.