Sr Social Media Marketing Executive

Department Icon Digital Marketing/Marketing
Posted: 8 months ago
4-6 years
Ahmedabad, Gujarat
Digital Marketing/Marketing
work from office
Full Time

Posted: 8 months ago
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Job Description

  • Job Summary
  • We are looking for a creative, analytical, and strategic Senior Social Media Executive to lead and
  • manage our brands presence across multiple digital platforms. The ideal candidate will have strong
  • expertise in social media planning, content creation, brand communication, and data-driven decision-
  • making. This role involves driving engagement, increasing brand visibility, and executing high-impact
  • digital campaigns.
  • Key Responsibilities
  • Develop, plan, and execute a comprehensive social media strategy that aligns with business
  • goals.
  • Manage daily posting, scheduling, and community engagement across platforms, including
  • Instagram, Facebook, LinkedIn, X/Twitter, YouTube, TikTok, etc.
  • Create, curate, and coordinate engaging contentgraphics, reels, stories, videos, and campaign
  • assets.
  • Monitor digital trends, conversations, and competitor activity to produce timely and relevant
  • content.
  • Collaborate closely with design, marketing, and content teams for cohesive brand
  • communication.
  • Manage paid ad campaigns and boost posts when required.
  • Track KPIs, analyze performance metrics, and prepare insightful social media reports.
  • Coordinate influencer collaborations, brand tie-ups, giveaways, and partnership activities (as
  • applicable).
  • Handle social media crisis communication and support brand reputation management.
  • Mentor, guide, and support junior executives or interns.
  • Requirements
  • Bachelors degree in marketing, Communications, Media, or a related field.
  • 4+ years of proven experience in social media management for brands or agencies.
  • Strong command over visual storytelling, brand positioning, and content strategy.
  • Proficiency in tools such as Canva, SocialPilot, Meta Business Suite, Hootsuite, Google Analytics,
  • etc.
  • Excellent written and verbal communication skills.
  • Highly creative, detail-oriented, and capable of managing multiple platforms simultaneously.
  • Experience with paid media campaigns is an added advantage.
  • What We Offer
  • A vibrant, creative, and collaborative work culture.
  • Opportunities to lead innovative digital and social media campaigns.
  • Access to industry events, premium tools, and continuous training and development.

Skills

CanvaContent CreationContent StrategyMediaPaid MediaMarketingSocial Media Marketing

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