Digital Content Specialist

Key Responsibilities

Content & Communication

• Create engaging content for websites, blogs, social platforms, campaigns & promotional scripts
  
• Write clear, brand-driven copies for posts, video scripts, and marketing materials
  
• Ensure content is SEO-friendly to boost visibility and engagement
  

Social Media & Branding

• Manage marketing campaigns across Facebook, Instagram, LinkedIn, X, etc.
  
• Develop and execute content calendars aligned with brand goals
  
• Monitor analytics and propose enhancements based on performance insights
  
• Preference given to candidates with strong social media following and digital influence
  

DTP & Visual Design

• Design posters, banners, brochures, certificates, ID cards, flyers, infographics and other digital creatives
  
• Create reels, thumbnails, presentations and visual assets for brand promotions
  
• Expertise in Canva, CorelDRAW, Photoshop & DTP tools
  

Video Creative Support

• Support storyboarding, scripting & basic editing for videos
  

Required Skills & Competencies

• Excellent English communication & writing skills
• Strong creativity in content development & digital storytelling
• Hands-on experience in social media marketing
• Strong command in Canva / CorelDRAW / DTP Designing Tools
• Detail-oriented with strong brand sensibility
• Ability to handle deadlines & multi-task efficiently
• Basic SEO & analytics knowledge added advantage

Preferred Qualifications

Strong personal/professional social media presence with good follower base

Portfolio of previous work (posts/designs/videos/campaigns)

Why Join Orion Edutech?

• Work with a leading organization in education & skill development
  
• Creative freedom and growth opportunities
  
• Be part of impactful branding initiatives at a national level