GM - Marketing

Your role will also involve determining marketing consumer research objectives, conducting research, and incorporating the findings into product plans. Collaborating with various stakeholders across the value chain to drive profitable growth through category product initiatives will be essential. Additionally, you will spearhead cost reduction projects to improve product margins and manage budgets exceeding 30 crores while overseeing a team of Marketing Managers.

In terms of projects, you will be required to build and implement category plans with a strong consumer-centric approach. Leading innovation projects, owning the P&L for the category, and supporting sales through below the line activities will be part of your main tasks.

To be successful in this role, you should hold a Masters in Business Administration from a reputable B-school and possess over 8 years of experience in sales and marketing within the FMCG sector. Strong marketing acumen, analytical skills, and interpersonal capabilities are crucial. A deep understanding of the Indian business landscape, particularly in the packaged foods industry, is preferred. Previous experience in managing a team of Brand Managers is also desirable.

Your competence should include a solid grasp of marketing principles, expertise in advertising development, media planning, and consumer research. Proficiency in consumer insights, project management, familiarity with FMCG sales systems in India, and knowledge of digital media will be advantageous for this role.,