Copywriter - Digital Marketing - Hybrid

• Job Title: Copywriter - Digital Marketing - Hybrid
• Location: Mumbai, India
• Employment type: Full-time
• Environment: Digital Marketing Environment

About the Role

We are searching on behalf of our client for this role. This position is not with OVI.

Were looking for a sharp, creative Copywriter with 3+ years experience, who can craft compelling content and crack strong campaign ideas for social media. Someone who understands platform nuances and can translate strategy into high-impact, scroll-stopping content, especially in short-form formats.

Key Responsibilities

• Understand and interpret client briefs to develop effective content and campaign ideas.
• Write creative content for Reels, Shorts, social media posts, ad copies, video scripts, blogs, website pages, and other digital formats.
• Conceptualize and execute social media campaigns aligned with brand objectives and communication goals.
• Collaborate closely with designers, video editors, and account management teams to create engaging content.
• Develop monthly content calendars and contribute to long-term content planning.
• Stay updated on emerging social media trends and translate them into relevant opportunities for brands.
• Ensure content aligns with brand voice, audience preferences, and platform best practices.
• Manage multiple brands and projects while maintaining quality and meeting deadlines.

Your Profile

• 3+ years of experience in a digital marketing or advertising agency.
• Strong writing, editing, and conceptual thinking skills.
• Excellent understanding of social media platforms and content formats.
• Ability to create high-impact content optimized for short attention spans.
• Experience writing across multiple formats including social media, video, web, and performance marketing.
• Strong communication and collaboration skills.
• Ability to manage multiple stakeholders, brands, and timelines simultaneously.

Whats Offered

• Opportunity to work with a fast-growing digital marketing agency.
• Hybrid work model with 3 days in-office and 2 days work from home.
• Collaborative and creative work environment.
• Exposure to diverse industries and brand categories.

Ideal Candidate

The ideal candidate is a creative thinker with a passion for social media and digital content. You should have a proven track record of crafting engaging content across various platforms and formats. If you thrive in a fast-paced environment and enjoy collaborating with a dynamic team, we would love to hear from you.

When you apply to this role, AI may be used to help analyse and format your information so the hiring team can review it more easily.