PPC Specialist

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
2-4 years
Gurugram
Digital Marketing/Marketing
Work From Home
Full Time
Upto ₹0 - ₹0

Posted: 1 year ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

What role you will play in team: Manage and optimize our pay-per-click (PPC) advertising campaigns across various platforms to drive targeted traffic and conversions.

What you will do: Develop and implement PPC strategies, manage budgets, track performance, and optimize campaigns for improved ROI.

Key responsibility:

  • Develop and implement PPC strategies for various platforms (e.g., Google Ads, Bing Ads).
  • Manage and optimize PPC campaigns to improve performance and ROI.
  • Track and analyze campaign data and provide regular reports.
  • Manage PPC budgets and bidding strategies.
  • Stay updated on the latest PPC trends and best practices.
  • Collaborate with the marketing team to develop integrated campaigns.

Required Qualification and Skills:

  • Bachelor's degree in Marketing, Advertising, or a related field.
  • 2-4 years of experience in PPC management.
  • Google Ads certification (preferred).
  • Strong understanding of PPC bidding strategies and best practices.
  • Excellent analytical and problem-solving skills.
  • Proficiency in using PPC management tools.

Benefits Included:

  • Competitive salary and comprehensive benefits.
  • Professional development opportunities.
  • Collaborative and supportive team environment.
  • Flexible work arrangements.
  • Opportunities for advancement.

A Day in the Life: A typical day involves monitoring campaigns, optimizing bids, analyzing data, and reporting on performance.

Skills

PPCGoogle AdsBing AdsPPC ManagementCampaign OptimizationData Analysis

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