Search Engine Marketing (SEM) Specialist

What role you will play in team: Manage and optimize paid search campaigns across various platforms to drive traffic and conversions.

What you will do: Develop and implement SEM strategies, manage bidding strategies, and analyze campaign performance.

Key responsibility:

• Develop and implement SEM strategies across different search engines (Google Ads, Bing Ads).
• Manage daily bidding strategies to optimize campaign performance.
• Create and optimize ad copy and landing pages.
• Monitor and analyze campaign performance using analytics tools.
• Track key metrics (clicks, conversions, ROI).
• Stay updated on SEM best practices and algorithm changes.

Required Qualification and Skills:

• Bachelor's degree in marketing, advertising, or a related field.
• 2-4 years of experience in SEM.
• Strong understanding of Google Ads and other SEM platforms.
• Experience with keyword research and campaign optimization.
• Proficiency in data analysis and reporting.
• Excellent analytical and problem-solving skills.

Benefits Included:

• Competitive salary and benefits package.
• Opportunities for career advancement.
• Collaborative and supportive team environment.
• Flexible work arrangements.

A Day in the Life: You'll spend your day managing paid search campaigns, analyzing data, optimizing ad copy, and monitoring campaign performance.