AGM Marketing

Role & responsibilities

Key Responsibilities

• Brand, Content & Communications: Own brand strategy, positioning, content, social media, PR and corporate communications. • Performance Marketing & Intelligence: Drive digital campaigns, lead generation, marketing analytics, consumer insights and ROI optimisation. • Retail Activation & Experiential Marketing: Lead dealer marketing, BTL campaigns, product launches, events, test-ride programmes and customer engagement initiatives. • Team & Agency Management: Lead and develop the marketing team, manage agency partnerships and ensure consistent, high-quality execution across channels. • Business Impact: Align marketing initiatives with sales objectives, dealer network expansion and customer acquisition targets.

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