Marketing And Social Media Specialist

Department Icon Digital Marketing/Marketing
Posted: 8 months ago
0-1 years
Thiruvananthapuram, Kerala
Digital Marketing/Marketing
work from office
Full Time

Posted: 8 months ago
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Job Description

Key Responsibilities

Marketing & Social Media (Primary Focus)

  • Manage and execute content across all social media platforms, including Facebook, Instagram, LinkedIn, and
  • TikTok
  • Maintain a strong working knowledge of Meta (Facebook and Instagram), including posting, engagement, and paid
  • advertising
  • Create marketing content such as posts, graphics, short videos, flyers, and email campaigns for U.S. audiences
  • Manage and support marketing campaigns using Sense (experience with Sense is a plus)
  • Track engagement and performance metrics and adjust strategies to improve results
  • Maintain brand consistency across all channels
  • Sales Support
  • Assist with outbound outreach and follow-ups with U.S.-based prospects
  • Support demos, lead nurturing, and basic CRM updates
  • Help move prospects from initial interest to next steps
  • Recruiting Support
  • Assist with recruiting and hiring campaigns
  • Support candidate communication and coordination
  • Promote open roles through marketing and social media channel

General Team Support

  • Assist with events, trade shows, and promotional activities
  • Provide support to operations and leadership as needed
  • Help improve processes and workflows across the business
  • Required Qualifications
  • Experience in marketing and social media management
  • Required experience with Meta (Facebook and Instagram)
  • Strong understanding of the United States market
  • Fluent, professional English communication skills (written and verbal)
  • Ability to write clear, natural-sounding content for U.S. audiences
  • Organized, dependable, and self-motivated
  • Willingness to contribute beyond a strict job description
  • Strong communication skills and a positive, team-oriented mindset

Skills

AdvertisingMarketing CampaignsMediaMarketingSocial Media Platforms

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