Senior Manager - Performance Marketing - Diagnostic Services

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Opportunity with one of the Leading diagnostic organization
Location: Gurgaon (5 days working)
- Develop and manage comprehensive digital marketing budgets, ensuring optimal allocation of resources for maximum ROI.
- Analyse market trends and data to find opportunities, enhance campaigns, and raise return on investment.
- Create and execute comprehensive digital marketing strategies to drive online visibility, customer acquisition, and revenue growth.
- Oversee and optimize performance marketing channels, including SEO, SEM, social media, email, Mobile app and influencer marketing.
- Create and manage yearly digital campaign budgets.
- Collaborate with internal departments to ensure cohesive brand messaging across all digital platforms
- Manage and mentor a team of digital marketing professionals, fostering a culture of creativity and results-driven performance.
- Stay updated on digital marketing trends, tools, and platforms to implement innovative and effective strategies.
- Up to date with the latest trends and best practices in online marketing and measurement.
COMPETENCIES:
- Be detail oriented and can analyze and present data.
- Effective at working under pressure and meeting tight deadlines
- Curious and Proactive (Self-starter)
- Good interpersonal and time-management skill
- Proven working experience in D2C campaigns (8-10 years)
Skill:
- Excellent and precise writing Skills
- Handon experience in setting and running Adwords, facebook campaigns
- Comfortable with GA4