Social Media Manager

Company Description Proutine Nutrition is a clean-label functional foods company focused on reimagining everyday snacking through high-performance, better-for-you products. The brands flagship product, SAVAGE, is a 12g protein chocolate bar that is rich in protein and fiber, designed with no junk, fillers, or artificial shortcuts. Proutine Nutrition is committed to delivering clean nutrition without compromising taste or quality, making its products suited for busy, modern lifestyles. From corporate breakrooms to fitness routines, the company provides smart, functional options that support daily routines with convenient, unapologetically clean nutrition.

Role Description The Social Media Manager is a full-time, hybrid role based in Hyderabad, with flexibility for some work-from-home arrangements. This role is responsible for planning, creating, and publishing content across social media platforms to build brand awareness and engage the community. Day-to-day tasks include developing and executing social media campaigns, managing social media calendars, optimizing content for reach and engagement, and monitoring performance analytics to refine strategy. The Social Media Manager will collaborate with marketing and content teams to ensure consistent messaging, respond to audience interactions, and stay updated on trends in nutrition, wellness, and social media. The role also involves coordinating with design resources, supporting influencer and partnership initiatives, and maintaining the brands voice and visual identity across channels.

Qualifications

• Candidates should possess strong Social Media Marketing and Social Media Optimization (SMO) skills to manage and grow brand presence across platforms.
• Candidates should possess effective Communication and Writing skills to create clear, engaging, and brand-aligned content.
• Candidates should possess Content Strategy skills to plan campaigns, build content calendars, and align social media initiatives with marketing goals.
• Candidates should have familiarity with social media analytics tools, basic design or visual content collaboration skills, and an understanding of current digital trends.
• Candidates should demonstrate excellent organizational skills, attention to detail, and the ability to work both independently and collaboratively in a hybrid environment.
• A background in marketing, communications, or a related field, and prior experience managing social media for consumer brands—especially in food, nutrition, or wellness—is beneficial.